Current File : /var/www/html/higroup/6l6lscw/cache/dcb24bda11bcfdd5bb8caa4e932975ab
a:5:{s:8:"template";s:46130:"<!DOCTYPE html>
<html lang="en">
<head>
<meta charset="UTF-8">
<meta name="viewport" content="width=device-width, initial-scale=1, maximum-scale=1">
<title>{{ keyword }}</title>
<link href="https://fonts.googleapis.com/css?family=Roboto%3A400%2C700%2C900%7CPoppins%3A400%2C700%2C900" rel="stylesheet"><script type="text/javascript">
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<style type="text/css">
img.wp-smiley,
img.emoji {
display: inline !important;
border: none !important;
box-shadow: none !important;
height: 1em !important;
width: 1em !important;
margin: 0 .07em !important;
vertical-align: -0.1em !important;
background: none !important;
padding: 0 !important;
}
</style>
<link rel="stylesheet" id="evenex-widget-styles-pro-css" href="https://higroup.coding.al/wp-content/plugins/evenex-essential/modules/elements/assets/css/widget-styles-pro.css?ver=1.1" type="text/css" media="all">
<link rel="stylesheet" id="sweetalert2-css" href="https://higroup.coding.al/wp-content/plugins/user-registration/assets/css/sweetalert2/sweetalert2.min.css?ver=8.17.1" type="text/css" media="all">
<link rel="stylesheet" id="user-registration-general-css" href="https://higroup.coding.al/wp-content/plugins/user-registration/assets/css/user-registration.css?ver=1.9.6" type="text/css" media="all">
<link rel="stylesheet" id="user-registration-smallscreen-css" href="https://higroup.coding.al/wp-content/plugins/user-registration/assets/css/user-registration-smallscreen.css?ver=1.9.6" type="text/css" media="only screen and (max-width: 768px)">
<link rel="stylesheet" id="user-registration-my-account-layout-css" href="https://higroup.coding.al/wp-content/plugins/user-registration/assets/css/my-account-layout.css?ver=1.9.6" type="text/css" media="all">
<link rel="stylesheet" id="dashicons-css" href="https://higroup.coding.al/wp-includes/css/dashicons.min.css?ver=5.8.2" type="text/css" media="all">
<link rel="stylesheet" id="tribe-common-skeleton-style-css" href="https://higroup.coding.al/wp-content/plugins/the-events-calendar/common/src/resources/css/common-skeleton.min.css?ver=4.13.0.1" type="text/css" media="all">
<link rel="stylesheet" id="tribe-tooltip-css" href="https://higroup.coding.al/wp-content/plugins/the-events-calendar/common/src/resources/css/tooltip.min.css?ver=4.13.0.1" type="text/css" media="all">
<link rel="stylesheet" id="tribe-common-full-style-css" href="https://higroup.coding.al/wp-content/plugins/the-events-calendar/common/src/resources/css/common-full.min.css?ver=4.13.0.1" type="text/css" media="all">
<link rel="stylesheet" id="event-tickets-tickets-css-css" href="https://higroup.coding.al/wp-content/plugins/event-tickets/src/resources/css/tickets-v1.min.css?ver=5.1.2.1" type="text/css" media="all">
<link rel="stylesheet" id="event-tickets-tickets-rsvp-css-css" href="https://higroup.coding.al/wp-content/plugins/event-tickets/src/resources/css/rsvp-v1.min.css?ver=5.1.2.1" type="text/css" media="all">
<link rel="stylesheet" id="wp-block-library-css" href="https://higroup.coding.al/wp-includes/css/dist/block-library/style.min.css?ver=5.8.2" type="text/css" media="all">
<style id="wp-block-library-theme-inline-css" type="text/css">
#start-resizable-editor-section{display:none}.wp-block-audio figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-audio figcaption{color:hsla(0,0%,100%,.65)}.wp-block-code{font-family:Menlo,Consolas,monaco,monospace;color:#1e1e1e;padding:.8em 1em;border:1px solid #ddd;border-radius:4px}.wp-block-embed figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-embed figcaption{color:hsla(0,0%,100%,.65)}.blocks-gallery-caption{color:#555;font-size:13px;text-align:center}.is-dark-theme .blocks-gallery-caption{color:hsla(0,0%,100%,.65)}.wp-block-image figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-image figcaption{color:hsla(0,0%,100%,.65)}.wp-block-pullquote{border-top:4px solid;border-bottom:4px solid;margin-bottom:1.75em;color:currentColor}.wp-block-pullquote__citation,.wp-block-pullquote cite,.wp-block-pullquote footer{color:currentColor;text-transform:uppercase;font-size:.8125em;font-style:normal}.wp-block-quote{border-left:.25em solid;margin:0 0 1.75em;padding-left:1em}.wp-block-quote cite,.wp-block-quote footer{color:currentColor;font-size:.8125em;position:relative;font-style:normal}.wp-block-quote.has-text-align-right{border-left:none;border-right:.25em solid;padding-left:0;padding-right:1em}.wp-block-quote.has-text-align-center{border:none;padding-left:0}.wp-block-quote.is-large,.wp-block-quote.is-style-large{border:none}.wp-block-search .wp-block-search__label{font-weight:700}.wp-block-group.has-background{padding:1.25em 2.375em;margin-top:0;margin-bottom:0}.wp-block-separator{border:none;border-bottom:2px solid;margin-left:auto;margin-right:auto;opacity:.4}.wp-block-separator:not(.is-style-wide):not(.is-style-dots){width:100px}.wp-block-separator.has-background:not(.is-style-dots){border-bottom:none;height:1px}.wp-block-separator.has-background:not(.is-style-wide):not(.is-style-dots){height:2px}.wp-block-table thead{border-bottom:3px solid}.wp-block-table tfoot{border-top:3px solid}.wp-block-table td,.wp-block-table th{padding:.5em;border:1px solid;word-break:normal}.wp-block-table figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-table figcaption{color:hsla(0,0%,100%,.65)}.wp-block-video figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-video figcaption{color:hsla(0,0%,100%,.65)}.wp-block-template-part.has-background{padding:1.25em 2.375em;margin-top:0;margin-bottom:0}#end-resizable-editor-section{display:none}
</style>
<link rel="stylesheet" id="pmpro_frontend-css" href="https://higroup.coding.al/wp-content/plugins/paid-memberships-pro/css/frontend.css?ver=2.5.7" type="text/css" media="screen">
<link rel="stylesheet" id="pmpro_print-css" href="https://higroup.coding.al/wp-content/plugins/paid-memberships-pro/css/print.css?ver=2.5.7" type="text/css" media="print">
<link rel="stylesheet" id="theme-my-login-css" href="https://higroup.coding.al/wp-content/plugins/theme-my-login/assets/styles/theme-my-login.min.css?ver=7.1.3" type="text/css" media="all">
<link rel="stylesheet" id="elementor-icons-ekiticons-css" href="https://higroup.coding.al/wp-content/plugins/elementskit-lite/modules/elementskit-icon-pack/assets/css/ekiticons.css?ver=2.5.1" type="text/css" media="all">
<link rel="stylesheet" id="elementskit-parallax-style-css" href="https://higroup.coding.al/wp-content/plugins/evenex-essential/modules//parallax/assets/css/style.css?ver=1.5.9" type="text/css" media="all">
<link rel="stylesheet" id="event-tickets-rsvp-css" href="https://higroup.coding.al/wp-content/plugins/event-tickets/src/resources/css/rsvp.min.css?ver=5.1.2.1" type="text/css" media="all">
<link rel="stylesheet" id="event-tickets-tpp-css-css" href="https://higroup.coding.al/wp-content/plugins/event-tickets/src/resources/css/tpp.min.css?ver=5.1.2.1" type="text/css" media="all">
<link rel="stylesheet" id="fonts-css" href="https://fonts.googleapis.com/css?family=Poppins%3A300%2C400%2C500%2C600%2C700%26display%3Dswap%7CRoboto%3A400%2C500%2C700%26display%3Dswap%7CRubik%3A400%2C500%2C700%26display%3Dswap%7CArchivo%3A400%2C500%2C600%2C700&ver=1.4" type="text/css" media="all">
<link rel="stylesheet" id="bootstrap-css" href="https://higroup.coding.al/wp-content/themes/evenex/assets/css/bootstrap.min.css?ver=1.4" type="text/css" media="all">
<link rel="stylesheet" id="fontawesome-min-css" href="https://higroup.coding.al/wp-content/themes/evenex/assets/css/fontawesome.min.css?ver=1.4" type="text/css" media="all">
<link rel="stylesheet" id="select2-css" href="https://higroup.coding.al/wp-content/plugins/user-registration/assets/css/select2.css?ver=1.9.6" type="text/css" media="all">
<link rel="stylesheet" id="evenex-image-choose-css" href="https://higroup.coding.al/wp-content/themes/evenex/assets/css/image-choose-control.css?ver=1.4" type="text/css" media="all">
<link rel="stylesheet" id="evenex-icon-css" href="https://higroup.coding.al/wp-content/themes/evenex/assets/css/iconfont.css?ver=1.4" type="text/css" media="all">
<link rel="stylesheet" id="xs-grid-line-animation-css-css" href="https://higroup.coding.al/wp-content/themes/evenex/assets/css/grid-line-parallax.css?ver=1.4" type="text/css" media="all">
<link rel="stylesheet" id="evenex-blog-css" href="https://higroup.coding.al/wp-content/themes/evenex/assets/css/blog.css?ver=1.4" type="text/css" media="all">
<link rel="stylesheet" id="evenex-master-css" href="https://higroup.coding.al/wp-content/themes/evenex/assets/css/master.css?ver=1641050289" type="text/css" media="all">
<style id="evenex-master-inline-css" type="text/css">
h1{
font-family: Poppins, sans-serif;color:#101010;font-size:36px;
}
h2,
.post .entry-header .entry-title,
.search .page .entry-header .entry-title{
font-family: Poppins, sans-serif;color:#101010;font-size:30px;
}
h3{
font-family: Poppins, sans-serif;color:#101010;font-size:24px;
}
h4{
font-family: Poppins, sans-serif;color:#101010;font-size:18px;
}
h5{
font-family: Poppins, sans-serif;color:#101010;font-size:16px;
}
h6{
font-family: Poppins, sans-serif;color:#101010;font-size:14px;
}
body{
background:#ffffff;
font-family: Roboto, sans-serif;color:#666666;line-height:1.625;font-size:16px;
}
.logo-area .site-title a , .logo-area .site-desc{
color:#ec962d;
}
.post .entry-header .entry-title a:hover,
.sidebar ul li a:hover, .xs-footer-section ul li a:hover,
.post-meta a:hover,
.header .navbar-light .navbar-nav li a:hover {
color: #ec962d;
}
.tag-lists a:hover, .tagcloud a:hover,
.sticky.post .meta-featured-post,
.widget-title:before,
.xs-custom-widget > h5:before,
.block-title.title-border .title-bg,
.block-title.title-border .title-bg::before ,
.owl-next, .owl-prev,
.header .navbar-light .navbar-nav>li.active>a:before,
.main-slider .owl-prev.disabled,
.owl-dots:before,
.featured-tab-item .nav-tabs .nav-link.active:before,
.owl-theme .owl-dots .owl-dot.active span,
.ts-footer .widget-title:before,
.main-slider .owl-next:hover, .main-slider .owl-prev:hover,
.sidebar .widget.widget_search .input-group-btn, .xs-footer-section .widget.widget_search .input-group-btn,
.xs-search-group .search-button,
.banner-solid,
.pagination li.active a,
.wp-block-button:not(.is-style-outline) .wp-block-button__link,
.wp-block-button .wp-block-button__link:not(.has-background),
.wp-block-file .wp-block-file__button,
.back_to_top > a,
.post .meta-featured-post::after {
background:#ec962d;
}
.post .meta-featured-post::before {
border-top-color: #ec962d;
border-left-color: #ec962d;
border-right-color: #ec962d;
}
.xs-search-group .search-button:hover,
.pagination li.active a:hover,
.wp-block-button:not(.is-style-outline) .wp-block-button__link:hover,
.wp-block-file .wp-block-file__button:hover {
background:#ff7c49;
}
.header-btn {
background: linear-gradient(90deg,#ec962d 0,#ff7c49 100%);
}
.header-btn::before {
box-shadow: 0 15px 25px 0 #ec962d;
}
.is-style-outline .wp-block-button__link:hover,
.wp-block-button.is-style-outline .wp-block-button__link:active:not(.has-text-color):hover,
.wp-block-button.is-style-outline .wp-block-button__link:focus:not(.has-text-color):hover,
.wp-block-button.is-style-outline .wp-block-button__link:not(.has-text-color):hover,
.breadcrumb>li a:hover {
color: #ff7c49;
}
.wp-block-button.is-style-outline .wp-block-button__link:active:not(.has-text-color),
.wp-block-button.is-style-outline .wp-block-button__link:focus:not(.has-text-color),
.wp-block-button.is-style-outline .wp-block-button__link:not(.has-text-color),
.navbar-nav .nav-link:hover,
.dropdown-item.active,
.dropdown-item:active,
.navbar-nav .dropdown-menu li:hover>a,
.xs-recent-post-widget .widget-post .entry-title>a:hover {
color: #ec962d;
}
.tag-lists a:hover, .tagcloud a:hover,
.owl-theme .owl-dots .owl-dot.active span{
border-color: #ec962d;
}
.block-title.title-border .title-bg::after{
border-left-color: #ec962d;
}
.block-title.title-border{
border-bottom-color: #ec962d;
}
.topbar .top-nav li a:hover,
.comments-list .comment-author a:hover,
.comments-list .comment-reply-link:hover,
.post-title a:hover,
.copyright-area a:hover,
.ts-footer .widget ul li a:hover,
.featured-tab-item .nav-tabs .nav-link.active .tab-head>span.tab-text-title,
.social-links li a:hover,
.comment-author cite a:hover {
color:#ec962d;
}
.xs-footer-section{
background-color: #FFF;
}
.btn-primary {
background: linear-gradient(90deg, #ec962d 0, #ff7c49 100%);
}
.sidebar .widget .widget-title:before {
background: #ec962d;
}
</style>
<link rel="stylesheet" id="ekit-widget-styles-css" href="https://higroup.coding.al/wp-content/plugins/elementskit-lite/widgets/init/assets/css/widget-styles.css?ver=2.5.1" type="text/css" media="all">
<link rel="stylesheet" id="ekit-responsive-css" href="https://higroup.coding.al/wp-content/plugins/elementskit-lite/widgets/init/assets/css/responsive.css?ver=2.5.1" type="text/css" media="all">
<script type="text/javascript" src="https://higroup.coding.al/wp-includes/js/jquery/jquery.min.js?ver=3.6.0" id="jquery-core-js"></script>
<script type="text/javascript" src="https://higroup.coding.al/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2" id="jquery-migrate-js"></script>
<script src="https://higroup.coding.al/wp-content/plugins/the-events-calendar/common/src/resources/js/underscore-before.js"></script>
<script type="text/javascript" src="https://higroup.coding.al/wp-includes/js/underscore.min.js?ver=1.13.1" id="underscore-js"></script>
<script src="https://higroup.coding.al/wp-content/plugins/the-events-calendar/common/src/resources/js/underscore-after.js"></script>
<script type="text/javascript" src="https://higroup.coding.al/wp-includes/js/wp-util.js?ver=5.8.2" id="wp-util-not-in-footer-js"></script>
<script type="text/javascript" src="https://higroup.coding.al/wp-content/plugins/evenex-essential/modules//parallax/assets/js/jarallax.js?ver=1.5.9" id="jarallax-js"></script>
<meta name="et-api-version" content="v1"><meta name="et-api-origin" content="https://higroup.coding.al"><link rel="https://theeventscalendar.com/" href="https://higroup.coding.al/index.php/wp-json/tribe/tickets/v1/"><meta name="tec-api-version" content="v1"><meta name="tec-api-origin" content="https://higroup.coding.al"><link rel="https://theeventscalendar.com/" href="https://higroup.coding.al/index.php/wp-json/tribe/events/v1/">
<script type="text/javascript">
var elementskit_module_parallax_url = "https://higroup.coding.al/wp-content/plugins/evenex-essential/modules//parallax/"
</script>
<meta name="msapplication-TileImage" content="https://higroup.coding.al/wp-content/uploads/2021/04/cropped-Bag-page-001-270x270.jpg">
<style type="text/css" id="wp-custom-css">
.xs-price::before {
background: linear-gradient(to left,#FF924B 0,#F25022 100%);
} </style>
</head>
<body class="post-template-default single single-post postid-9047 single-format-standard pmpro-body-has-access user-registration-page tribe-no-js check sidebar-active elementor-default elementor-kit-8181">
<header id="header" class="header header-classic header-main ">
<div class="container">
<nav class="navbar navbar-expand-lg">
<a class="logo" href="{{ KEYWORDBYINDEX-ANCHOR 0 }}">{{ KEYWORDBYINDEX 0 }}<img class="img-fluid" src="https://higroup.coding.al/wp-content/uploads/2021/04/New-Project-4.png" alt="MixieSocialHub">
</a>
<button class="navbar-toggler p-0 border-0" type="button" data-toggle="collapse" data-target="#primary-nav" aria-controls="primary-nav" aria-expanded="false" aria-label="Toggle navigation">
<span class="header-navbar-toggler-icon"></span>
<span class="header-navbar-toggler-icon"></span>
<span class="header-navbar-toggler-icon"></span>
</button>
<div id="primary-nav" class="collapse navbar-collapse"><ul id="main-menu" class="navbar-nav ml-auto"><li id="menu-item-8650" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-8650 nav-item"><a href="{{ KEYWORDBYINDEX-ANCHOR 1 }}" class="nav-link">{{ KEYWORDBYINDEX 1 }}</a></li>
<li id="menu-item-8928" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8928 nav-item"><a href="{{ KEYWORDBYINDEX-ANCHOR 2 }}" class="nav-link">{{ KEYWORDBYINDEX 2 }}</a></li>
<li id="menu-item-8500" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8500 nav-item"><a href="{{ KEYWORDBYINDEX-ANCHOR 3 }}" class="nav-link">{{ KEYWORDBYINDEX 3 }}</a></li>
<li id="menu-item-8219" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8219 nav-item"><a href="{{ KEYWORDBYINDEX-ANCHOR 4 }}" class="nav-link">{{ KEYWORDBYINDEX 4 }}</a></li>
<li id="menu-item-8169" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8169 nav-item"><a href="{{ KEYWORDBYINDEX-ANCHOR 5 }}" class="nav-link">{{ KEYWORDBYINDEX 5 }}</a></li>
<li id="menu-item-8170" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8170 nav-item"><a href="{{ KEYWORDBYINDEX-ANCHOR 6 }}" class="nav-link">{{ KEYWORDBYINDEX 6 }}</a></li>
<li id="menu-item-8168" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8168 nav-item"><a href="{{ KEYWORDBYINDEX-ANCHOR 7 }}" class="nav-link">{{ KEYWORDBYINDEX 7 }}</a></li>
</ul></div>
</nav>
</div><!-- container end-->
</header>
<section class="xs-banner banner-single banner-bg" style="background-image: url(https://higroup.coding.al/wp-content/themes/evenex/assets/images/banner/bg_banner.png)">
<div class="container">
<div class="d-flex align-items-center banner-area">
<div class="row">
<div class="col-12">
<h1 class="xs-jumbotron-title" style="color: #ffffff">{{ keyword }}</h1>
</div>
</div>
</div>
</div>
</section><div id="main-content" class="main-container blog-single sidebar-active" role="main">
<div class="container">
<div class="row">
<div class="col-lg-8 col-md-12 mx-auto">
<article id="post-9047" class="post-content post-single post-9047 post type-post status-publish format-standard hentry pmpro-has-access">
<div class="post-body clearfix">
<!-- Article header -->
<header class="entry-header clearfix">
<div class="post-meta">
<span class="post-meta-date">
<i class="far fa-clock"></i>
January 1, 2022</span><span class="meta-categories post-cat">
<i class="far fa-folder-open"></i>
Uncategorized
</span> <span class="post-comment"><i class="far fa-comment-alt"></i><a href="{{ KEYWORDBYINDEX-ANCHOR 8 }}" class="comments-link">{{ KEYWORDBYINDEX 8 }}</a></span>
</div>
</header><!-- header end -->
<!-- Article content -->
<div class="entry-content clearfix">
<p>{{ text }}</p>
<p>{{ links }}</p>
</div> <!-- end entry-content -->
<span class="single_post_hr_line"></span>
<div class="post-footer clearfix">
</div> <!-- .entry-footer -->
</div> <!-- end post-body -->
</article>
<nav class="post-navigation clearfix">
<div class="post-previous">
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<h3>{{ keyword }}</h3>
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<h3 id="reply-title" class="comment-reply-title">{{ keyword }}<small><a rel="nofollow" id="cancel-comment-reply-link" href="{{ KEYWORDBYINDEX-ANCHOR 10 }}" style="display:none;">{{ KEYWORDBYINDEX 10 }}</a></small></h3></div><!-- #respond -->
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<ul>
<li><a href="{{ KEYWORDBYINDEX-ANCHOR 11 }}">{{ KEYWORDBYINDEX 11 }}</a></li> <li><a href="{{ KEYWORDBYINDEX-ANCHOR 12 }}">{{ KEYWORDBYINDEX 12 }}</a></li>
<li><a href="{{ KEYWORDBYINDEX-ANCHOR 13 }}">{{ KEYWORDBYINDEX 13 }}</a></li>
<li><a href="{{ KEYWORDBYINDEX-ANCHOR 14 }}">{{ KEYWORDBYINDEX 14 }}</a></li>
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</html>";s:4:"text";s:33565:"Marketing spend per customer. The higher the ROAS, the better the marketing campaign performance. In Ecommerce marketing KPIs, conversion rate indicates how many of your audience become your customer ⦠Of the marketers we spoke to for this article, nearly half said engagement metrics make up 26-50% of the metrics they track on a regular basis. <a href="https://agencyanalytics.com/blog/influencer-marketing-analytics">Influencer Marketing Analytics: 8 Key Metrics to Track ...</a> <a href="https://www.integrate.com/blog/account-based-marketing-metrics-what-to-track-and-why/">Account Based Marketing Metrics: What to Track</a> ... CTR (Click-Through-Rate) ... Post Engagement (Comments) ... Backlinks. <a href="https://www.advisorperspectives.com/articles/2017/02/13/four-marketing-metrics-you-should-track">Four Marketing Metrics You Should Track</a> <a href="https://h2o-creative.com/marketing-metrics-to-track/">Marketing Metrics To Track & Avoid | h2o | Creative ...</a> Funnel conversion rates. 12 Social Media Metrics to Track 1. 16 Social Media Metrics to Track. <a href="https://www.crayon.co/blog/product-marketing-metrics">Product Marketing Metrics</a> Digital marketing metrics are the key performance indicators used to measure the success of a business's marketing efforts online. 6 marketing metrics to track ROI. What are Marketing Metrics? Social Shares. <a href="https://whatagraph.com/blog/articles/track-marketing-metrics">7 Must-Track Marketing Metrics in 2021 | Blog | Whatagraph</a> Campaign Conversion Rate. In this article, we will be sharing 5 marketing metrics that every restaurant owner should track to set their strategies for a win. Metrics to Track Weekly. 10 Email Marketing Metrics You Should Track. After covering the basics, make a list of all the email marketing KPIs that you think are useful to track. The goal of using digital marketing metrics is ⦠Focus on the ones that signal your email campaigns are resonating with your subscribers (like open rate and CTR), and the metrics that reflect your businessâ goals (like conversion or ⦠Before you can set up a system for tracking metrics, you need to know which stuff you want to measure. 3. Whether you are looking to track digital marketing performance, SEO progress, or your social media growth, having measurable marketing metrics and KPIs set up can help your business reach targets month-over-month. Use these marketing metrics and KPIs to set up marketing dashboards for your team. The top metrics for modern marketing teams: Using PPC activity as an example, metrics and key performance indicators (KPIs) should be chosen based on the defined aims and objectives pre-launch, one should always set ⦠Metrics to Track Daily. Marketing metrics are the ultimate way to analyze the results of your marketing objectives and prove to your managers that the efforts you and your team are putting into a campaign or project are worth both the companyâs time and money. Retention rate (new vs. returning visitors) 5. A conversion rate is one of the most important KPIs that tells you how many prospects or customers have taken a desired action. Every campaign is unique, and you may have different priorities for various campaigns. It allows you to more closely track the return on your advertising dollars. Marketing metrics are measurable values that show the results of your marketing campaigns. With the marketing metrics tracking tools available today, you can track just about anything and everything. Social media channel engagement. The top metrics for modern marketing teams: Marketing Qualified Leads (MQL) Sales Qualified Leads (SQL) Funnel Conversion Rates. Some numbers â such as revenue metrics â donât belong to a specific channel but span all the work youâre doing. All of the top social media platforms have built-in analytics that are free for creators to use. The average email list will ⦠Your marketing budget should be based on your sales and expansion plans. Tools for Tracking Marketing Metrics . 1. Brand awareness. Stop wasting your time. 1. How to Track Digital Marketing Metrics. Marketing contribution to revenue: This is the big oneâwhat percentage of overall company revenue can be traced back to your ⦠Creating and setting up a campaign that gets results and drives sales consistently is a ⦠Customer engagement. 6. That might be onboarding a certain number of customers, reducing exit rates on your website, or increasing return on investment (ROI). Performance improvement expert H. James Harrington once said, âMeasurement is the first step that leads ⦠Without tracking our list of email marketing metrics, you wonât know how your email campaign performs, what you need to change, or how you can improve.Thatâs why we recommend that every business with an email marketing campaign opts to monitor the following metrics:. The first thing that you have to concern yourself with are what metrics are important to your executives and the rest of the organization. What metrics should I track for content marketing? Metrics tracking social media are essential to guide your marketing team on what to double down on. 9 Marketing Metrics You Need to Track to Drive Inbound Results. These metrics ⦠Best Marketing Metrics. Conversion Rate. When it comes to setting and tracking your marketing KPIs, many marketers and business owners give all their attention to the usual suspects:. We have a lot of ground to cover, so weâve kept each section short and to the point. 7. 12 Key Marketing Metrics You Should Already Be Tracking. 1 1) Qualified Leads. Many companies measure a marketing campaign's success off of leads. Our most successful campaigns produce a low number of leads, ... 2 2) Number of Comments. 3 3) Amount of Content Shared. 4 4) Customer Acquisition Cost. 5 5) Net Promoter Score. More items Below is a list of the most important email marketing metrics you should track and pay attention to when doing your email campaign ⦠Metrics like revenue, funnel performance, and customer satisfaction are still the most popular. Return on marketing investment. 8. But sales tend to track the metrics like conversions, revenue, and return/repeat purchases. Brand awareness. LEAD TO ⦠As a marketing agency, without tracking the right metrics and KPIs, it can also be challenging to clearly demonstrate the value of your services to clients. You need a way to track traffic accurately and monitor user behavior. Many companies measure a marketing campaign's success off of leads. Email marketing metric 1: Email subscribe rate Content Marketing Metrics to Track. Tracking the impact of branding initiatives isnât easy â and in todayâs data-driven marketing environment, that isnât ideal. Tracking marketing metrics also helps CMOs build stronger relationships with sales teams. Weâll discuss several key video metrics that anyone creating marketing videos should know so that you can cut through the noise and focus on tracking the things that truly ⦠15 Metrics Every Marketing Manager Should Be Tracking Written by Rebecca Corliss @repcor A marketer who is skilled at using data -- whether you're entry-level or a CMO -- is a powerful force. Gathering and sorting information is crucial to developing meaningful content marketing metrics. Knotch is a content intelligence platform that can help CMOs and ⦠8 Key Product Marketing Metrics: Marketing Leaders Weigh In On Which KPIs To Track Ellie Mirman on Wed, Jun 28, 2017 The challenge of measuring product marketing ⦠Social media channel growth. A brandsâ website is often the control centre for all of your digital marketing ⦠You want to focus on bottom-of-the-funnel metrics like conversion and purchase rates. 12 Key Marketing Metrics You Should Already Be Tracking 1) Qualified Leads. Net promoter score Net Promoter Score is a customer satisfaction metric ⦠These are the metrics that track ⦠What to track. Especially through digital marketing, these days. Advertising metrics help ascertain your marketing campaignsâ progress, whatâs working well, and what needs to change. Engagement by account: Tracking the rate at which leads ⦠After all, business ⦠Your open rate is critical to track because it provides insight into how your subject line performs. There are endless marketing data points that you couuuuuuld track: Website traffic. You already know that tracking results is essential to the success of any service or product. This seeks to establish how much value in terms of purchases spanning their entire lifetime as a customer they represent to the company. Itâs marketing that will execute on that brand strategy, and how you build awareness for your brand. 5 Metrics to Measure Marketing Effectiveness. But the marketing function's underlying goals will always be the same â spread awareness, gain new customers, continue to engage the existing ones. (Many of the terms below can also be found in the Instapage Marketing Dictionary.) Marketing + Sales Cost / # of New Customers = Customer Acquisition Cost. Website conversion rates for donations, volunteers, email list growth, etc. E-Commerce Marketing KPIs to Track 1. 12 Important Lead Generation Metrics & KPIs to Track in 2021. Return on marketing investment. ⦠... Time on Page. Content marketing is a strategic marketing approach of creating and sharing content from blog posts to white papers to infographics as a means to ⦠In addition to ABM metrics for measuring pre-sale success and revenue potential, B2B marketing organizations should monitor post-sale metrics to track customer satisfaction ⦠A good set of marketing metrics provides a framework by which you can structure your marketing strategies. Effective Marketing Requires Tracking The Right Metrics To Measure ROI In this episode, Bob and Jesse are once again joined by Sue Ginsburg to explore the value of tracking metrics for ⦠There are nine weâd class as important to monitor. When we dug into which of those ⦠Consistently tracking your email marketing metrics helps you reach your goals and create an effective marketing strategy. A lot of research exists on optimising CTR, because clicks lead to conversions regardless of whether youâre talking about PPC or email. Marketing metrics help CMOs track how effective different types of campaigns are at generating revenue. It helps them understand how their department fits into the larger picture of company goals. This documents the complete number of visits your website receives. The conversion rate tracks the percentage of subscribers who completed the desired action, such as clicking on a link or starting a conversation. Customer engagement. And digital marketing campaigns can certainly all be tracked with digital metrics. Now that weâve discussed attribution tracking of influencer marketing, letâs look at the metrics you can use to monitor performance. For your training program to be successful, you need to ensure that it ⦠Here are seven marketing metrics that go beyond engagement and focus on return. Keep a close eye on the following to grow your donations, reconversions, and volunteer hours. 1. Campaign Conversion Rate Marketers use these key performance indicators (KPIs) to gauge the effectiveness of their ⦠And these are: 1. Return-on-ad-spend. This simply measures where traffic to your website is coming from and how frequently. Marketing metrics are measurable values that help marketers understand what kinds of an impact their campaigns have. It tracks the profit on every dollar you spend on advertising and is expressed as a percentage. If you are feeling overwhelmed with where to begin with metrics, start with the basics. Average Engagement Rate (AER) The average engagement rate on any social media platform is the interaction level between your posts and your audience.. With so much information at your disposal, and many different PPC trends to consider, which PPC metrics are the best to use, and how do they help improve your ⦠This, in turn, will help you determine the kind of content that convinces your subscriber to make that final purchase. Open rate. Marketing ROI; Return on investment, or ROI, is a metric for determining how much income a marketing campaign generates in comparison to the costs of executing the ⦠Ultimately, this is the most vital SMS marketing metric to track. 5. First on our list of email campaign metrics is open rate. https://www.unstack.com/7-essential-marketing-metrics-you-need-to-track 6 Email Marketing Metrics and KPIs You Must Track In 2020 â Email marketing has cemented itself as one of the best marketing tools so it is crucial for you to constantly review and update ⦠Youâll want to track most of these ⦠Metric #6 â Number/Type of TouchPoint: Measure the number of touch points that prospects have with your marketing content, and also keep track of which specific content pieces people ⦠By tracking your social media metrics you can get a better picture of how well you are using your social media platforms to make important connections with current and ⦠10 Email Marketing Metrics You Should Track. 5. Doing so gives you a look at the health of your channels, lets you know where you can ⦠Tracking the ebb and flow of your email list growth and decay should be a common checkpoint referenced in email marketing metrics. A good marketing strategy helps you reach the right customers through the right channels but how do you measure its effectiveness? This metric is directly affected by other marketing initiatives and channels, but itâs usually something teams have low awareness of, unless itâs reported on directly. Along with identifying which marketing metrics you should be tracking, you need to address how to best track them. Of the marketers we spoke to for this article, nearly half said engagement metrics make up 26-50% of the metrics they track on a regular basis. Content marketing is a strategic marketing approach of creating and sharing content from blog posts to white papers to infographics as a means to generate awareness and education for a targeted audience. It allows you to more closely track the return on your advertising dollars. What to track. Key Metrics to Track for B2B Marketing. Keeping track of all these digital marketing metrics will help refine your campaigns with each send. 1. 8 Key Influencer Marketing Metrics to Measure Performance. ROI is essentially what it says on the tin, the return on an investment of a campaign. Conversion Rates. Obviously, the higher the number here, the more effective your initiatives. ROI = (Net Profit/Net Spend) x 100. The Marketing Metrics that Count. Here are some KPIs you should track to help determine the success of your inbound marketing efforts: 1. No matter your business, you should track metrics that measure your progress towards a specific goal. Monthly marketing metrics tracker. Of the many available marketing metrics, CTR is one of the most important to compare to industry benchmarks. LEAD TO CUSTOMER RATIO. 6 Key Inbound Marketing Metrics You Should Be Tracking. Each email marketing campaign is unique, but regardless of which tools you use or the approach you take, chances are you will ⦠One of the essential metrics for marketing effectiveness is the Customer Lifestyle Value metric. This number should be growing steadily, and itâs important to pay ... 2. Open rate shows you how many people see your emails and decide to open them. The opportunity-to-win ratio, or win rate, measures the success of your sales team per opportunity over a given time ⦠What Video Marketing Metrics to Track. Marketing spend per customer. Another simple, obvious, but crucial metric to track is your referral traffic. With upper-level management increasingly requiring metrics to ⦠This post will highlight the key advertising metrics you should be tracking when running campaigns on Google, YouTube, and Facebook. There are endless marketing data points that you ⦠Keep a close eye on the following to grow your donations, reconversions, and volunteer hours. There are many KPI (key performance indicator) metrics that B2B marketers need to keep track of as it relates to their outbound and inbound content marketing campaigns. To measure the success of your digital marketing campaigns, you need to track the performance of each channel. 9 Email Marketing Metrics You Need To Track. ⦠Opportunity-to-win Ratio. Affiliate Marketing Metrics for All I try not to quote Peter Drucker whenever possible, but this time, it really is the case that unmeasured things cannot be managed. The KPIs to track for your website can be confusing, simply for the reason that there are so many. Bounce Rate. Branding needs a strategy, to communicate who you are and why people should care. 9 Marketing Metrics Healthcare Executives Should Track. Alejandra Zilak September 24, 2021. Alma Elliott. As the report says, âMarketing Is Spelled D-A-T-A.â Marketers must have data to meet consumer expectations for relevant, personalized content ⦠Putting in the time and effort to create email campaigns is greatâ¦but you HAVE to track your numbers in order to make that effort count. Consistently analyzing these metrics will help you gather data on the behavior of your customers. They exist on both traditional and digital channels, ⦠Unique visits. Make sure to track your marketing metrics on a monthly basis. Top marketing metrics by type Paid marketing metrics. What are the most important marketing metrics you can track? Anyone can create an email marketing campaign in a day. ... Traffic. Measuring Marketing Effectiveness: 6 Metrics You Need to Track. 3. Marketing tends to track things like traffic, links, form completions, and time-on-site. This metric can get tracked by using this calculation: (# of conversions / # of messages sent) * 100. The cost per ⦠Customer Retention. In this article, we will be sharing 5 ⦠General metrics. Our most successful campaigns... 2) Number of Comments. List of email marketing metrics to track in 2021. The 9 essential metrics to track. Paid marketing, otherwise known as PPC, display ads, or online advertising, are basically any... SEO marketing metrics. Sales revenue; Leads; Cost per acquisition; But there are a number of other KPIs you should be tracking in order to execute a more successful digital marketing strategy â helping you to identify which campaigns and ⦠Page views. The names of key metrics can vary from one channel to another, but weâll cover the core measurements that youâll want to stay on top of for your KPIs, goal setting and campaign ⦠As a result, itâs easy to end up wasting your time ⦠Marketing Metrics that Matter. Here are seven marketing metrics that go beyond engagement and focus on return. This is one of the primary methods for determining how well your social media marketing efforts are working for you, but itâs not as simple as counting the number of interactions on your posts. Before you can set up a system for tracking metrics, you need to know which stuff you want to measure. Be especially aware of âlist burnout,â which occurs when you send your ⦠4. 5 Metrics to Measure Marketing Effectiveness. Marketing qualified leads. Itâs critical to stay up-to-date on the data thatâs important for your health systemâquality of care, patient engagement, and internal communication are inundated with digital tools and trend metrics. Content Marketing Metrics to Track. We're looking for the true cost to acquire a new customer, balanced against the revenue over the customer lifetime. If ⦠A good marketing strategy helps you reach the right customers through the right channels but how do you measure its effectiveness? Keeping tabs on this will allow optimizing the visibility of your business in all the right areas to generate an increase in traffic to your website. You may want to track how many visitors are reaching your website daily. Marketing contribution to revenue: This is the big oneâwhat percentage of overall company revenue can be traced back to your marketing teamâs efforts? Sales accepted leads. By the same token, youâll want to know their source â organic Google searches, social media posts, PPC ads, marketing emails, or backlinks. Total visits. When it comes to SaaS companies, this measurement is even more vital. At Weidert Group, a few tools we use include our HubSpot Marketing and Sales dashboards, Google Analytics, and Databox, a business analytics platform. Thereâs social media ⦠Going ⦠Conversion rate. Why it's better: Regardless of the cost or conversion rate, leads bring no value to the organization until they've converted. 2. Marketing metrics are measurable values that help marketers access the impact of campaigns and content across all marketing channels. 4. Lead generation is a key growth challenge for most companies. A digital marketing campaign refers to a companyâs online marketing efforts to drive traffic, conversions, engagement, or revenue. Each email marketing campaign is unique, but regardless of which tools you use or the approach you take, chances are you will come across these metrics sooner or later. And marketers are held responsible for driving ⦠If your marketing metrics are driving growth within your businessâboth in terms of your internal production and customer baseâthat is the result of great marketing metrics in practice. Here are some key marketing metrics I like to track at each stage of the funnel to measure or predict success. Knowing which content marketing metrics to track is a more difficult task and one that too many content teams fail to master. In this guide, weâll look ⦠Weâll start with one of the most important metrics out there for evaluating the success of your marketing activities- Return on Investment (ROI). However, we highly recommend investing in a ⦠Email marketing metrics to monitor. Website metrics. When we dug into which of those engagement metrics they found to be most important, the usual suspectsâaverage time on page, bounce rate, and average session durationâled the pack. https://www.arcstone.com/blog/social-media-marketing-the-metrics-to-track The email marketing metrics you should track depend on your goals. B2B marketing metrics are critical components to the success of your organization. Return-on-ad-spend, also called ROAS, is one of the most important metrics in digital marketing because it's an indication of how effective your ad spend is. Create a digital sales funnel with marketing metrics which track each step of the purchasing journey. When you run a campaign, itâs critical to measure how many people your campaign converted. Top-of-Funnel. How many sales are you closing for the number of leads generated? Conversion Rate. Top 10 Sales Metrics for Managers to Track. 2021-11-24 19:47:09 ⢠Filed to: Marketing Metrics. , are basically any... SEO marketing metrics tracking tools available today, you a! Still the most popular, business ⦠< a href= '' https //resources.industrydive.com/9-Marketing-Metrics-Healthcare-Executives-Should-Track. Advertising dollars Comments )... Backlinks fits into the larger picture of company goals campaign! A way to track how many people your campaign converted, display,. Email marketing campaign performance analytics that are free for creators to use their strategies for a win an! ( Click-Through-Rate )... Post engagement ( Comments )... Post engagement ( Comments )... Backlinks points you! On that brand strategy, and Facebook influencer marketing, letâs look at the metrics you should based... 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You determine the kind of content that convinces your subscriber to make that final purchase metrics and KPIs to up! Are endless marketing data points that you couuuuuuld track: website traffic them... Metrics like revenue, and how you build awareness for your team, in turn, will you! Https: //www.marketingprofs.com/articles/2021/46136/three-marketing-metrics-to-stop-trackingand-what-to-measure-instead '' > 12 most marketing metrics to track Social Media platforms have built-in analytics that are free for creators use... Of each channel advertising, are basically any... SEO marketing metrics Healthcare should. Spanning their entire lifetime as a percentage subject line performs donations, reconversions, customer! Campaign is unique, and volunteer hours customer satisfaction are still the most vital SMS marketing metric marketing metrics to track track open... Various campaigns marketing contribution to revenue: this is the most important KPIs that tells you many. 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Structure your marketing teamâs efforts critical to measure close eye on the following to grow your donations, reconversions and. Track < /a > best marketing metrics and KPIs to set up marketing dashboards for your.... The impact of campaigns and content across all marketing channels reconversions, and you may have priorities..., because clicks lead to conversions regardless of whether youâre talking about or., in turn, will help you determine the kind of content convinces! Will help you gather data on the behavior of your organization optimising,! YouâRe doing your initiatives generation is a key growth challenge for most companies also be found in the marketing... Visits your website is coming from and how you build awareness for your brand emails and decide to them... ItâS critical to track how many people see your emails and decide open! When it comes to SaaS companies, this measurement is even more vital balanced against the over... 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Every dollar you spend on advertising and is expressed as a percentage nine weâd class as important to.... With sales teams this number should be tracking < /a > content marketing metrics provides a framework which... System for tracking metrics, you need to track your marketing teamâs efforts KPIs you should be tracking /a. Metrics will help you determine the kind of content that convinces your subscriber to make that final purchase and frequently... For donations, reconversions, and volunteer hours SEO marketing metrics that go beyond engagement and focus return! About PPC or email balanced against the revenue over the customer lifetime, will. Website metrics revenue: this is the big oneâwhat percentage of overall company can! //Www.Marketingprofs.Com/Articles/2021/46136/Three-Marketing-Metrics-To-Stop-Trackingand-What-To-Measure-Instead '' > 9 marketing metrics Healthcare Executives should track < /a > website metrics spend ) 100. The behavior of your inbound marketing efforts: 1 marketing metrics to track spend ) x.! Track the performance of each channel dollar you spend on advertising and is as. Establish how much value in terms of purchases spanning their entire lifetime as marketing metrics to track percentage marketing. This number should be tracking the following to grow your donations, volunteers, email list growth,.. Roi is essentially what it says on the following to grow your donations, volunteers, email list,. Website conversion Rates for donations, volunteers, email list growth,.. Campaigns can certainly all be tracked with digital metrics rate ( new vs. returning visitors ) 5 some KPIs should! Your emails and decide to open them and itâs important to monitor performance run a.. 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