Current File : /var/www/html/higroup/0khvrp6/cache/1ab8ba6350e287840bfb954b27b3f41d
a:5:{s:8:"template";s:46130:"<!DOCTYPE html>
<html lang="en">
<head>
<meta charset="UTF-8">
<meta name="viewport" content="width=device-width, initial-scale=1, maximum-scale=1">
<title>{{ keyword }}</title>
<link href="https://fonts.googleapis.com/css?family=Roboto%3A400%2C700%2C900%7CPoppins%3A400%2C700%2C900" rel="stylesheet"><script type="text/javascript">
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<style type="text/css">
img.wp-smiley,
img.emoji {
display: inline !important;
border: none !important;
box-shadow: none !important;
height: 1em !important;
width: 1em !important;
margin: 0 .07em !important;
vertical-align: -0.1em !important;
background: none !important;
padding: 0 !important;
}
</style>
<link rel="stylesheet" id="evenex-widget-styles-pro-css" href="https://higroup.coding.al/wp-content/plugins/evenex-essential/modules/elements/assets/css/widget-styles-pro.css?ver=1.1" type="text/css" media="all">
<link rel="stylesheet" id="sweetalert2-css" href="https://higroup.coding.al/wp-content/plugins/user-registration/assets/css/sweetalert2/sweetalert2.min.css?ver=8.17.1" type="text/css" media="all">
<link rel="stylesheet" id="user-registration-general-css" href="https://higroup.coding.al/wp-content/plugins/user-registration/assets/css/user-registration.css?ver=1.9.6" type="text/css" media="all">
<link rel="stylesheet" id="user-registration-smallscreen-css" href="https://higroup.coding.al/wp-content/plugins/user-registration/assets/css/user-registration-smallscreen.css?ver=1.9.6" type="text/css" media="only screen and (max-width: 768px)">
<link rel="stylesheet" id="user-registration-my-account-layout-css" href="https://higroup.coding.al/wp-content/plugins/user-registration/assets/css/my-account-layout.css?ver=1.9.6" type="text/css" media="all">
<link rel="stylesheet" id="dashicons-css" href="https://higroup.coding.al/wp-includes/css/dashicons.min.css?ver=5.8.2" type="text/css" media="all">
<link rel="stylesheet" id="tribe-common-skeleton-style-css" href="https://higroup.coding.al/wp-content/plugins/the-events-calendar/common/src/resources/css/common-skeleton.min.css?ver=4.13.0.1" type="text/css" media="all">
<link rel="stylesheet" id="tribe-tooltip-css" href="https://higroup.coding.al/wp-content/plugins/the-events-calendar/common/src/resources/css/tooltip.min.css?ver=4.13.0.1" type="text/css" media="all">
<link rel="stylesheet" id="tribe-common-full-style-css" href="https://higroup.coding.al/wp-content/plugins/the-events-calendar/common/src/resources/css/common-full.min.css?ver=4.13.0.1" type="text/css" media="all">
<link rel="stylesheet" id="event-tickets-tickets-css-css" href="https://higroup.coding.al/wp-content/plugins/event-tickets/src/resources/css/tickets-v1.min.css?ver=5.1.2.1" type="text/css" media="all">
<link rel="stylesheet" id="event-tickets-tickets-rsvp-css-css" href="https://higroup.coding.al/wp-content/plugins/event-tickets/src/resources/css/rsvp-v1.min.css?ver=5.1.2.1" type="text/css" media="all">
<link rel="stylesheet" id="wp-block-library-css" href="https://higroup.coding.al/wp-includes/css/dist/block-library/style.min.css?ver=5.8.2" type="text/css" media="all">
<style id="wp-block-library-theme-inline-css" type="text/css">
#start-resizable-editor-section{display:none}.wp-block-audio figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-audio figcaption{color:hsla(0,0%,100%,.65)}.wp-block-code{font-family:Menlo,Consolas,monaco,monospace;color:#1e1e1e;padding:.8em 1em;border:1px solid #ddd;border-radius:4px}.wp-block-embed figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-embed figcaption{color:hsla(0,0%,100%,.65)}.blocks-gallery-caption{color:#555;font-size:13px;text-align:center}.is-dark-theme .blocks-gallery-caption{color:hsla(0,0%,100%,.65)}.wp-block-image figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-image figcaption{color:hsla(0,0%,100%,.65)}.wp-block-pullquote{border-top:4px solid;border-bottom:4px solid;margin-bottom:1.75em;color:currentColor}.wp-block-pullquote__citation,.wp-block-pullquote cite,.wp-block-pullquote footer{color:currentColor;text-transform:uppercase;font-size:.8125em;font-style:normal}.wp-block-quote{border-left:.25em solid;margin:0 0 1.75em;padding-left:1em}.wp-block-quote cite,.wp-block-quote footer{color:currentColor;font-size:.8125em;position:relative;font-style:normal}.wp-block-quote.has-text-align-right{border-left:none;border-right:.25em solid;padding-left:0;padding-right:1em}.wp-block-quote.has-text-align-center{border:none;padding-left:0}.wp-block-quote.is-large,.wp-block-quote.is-style-large{border:none}.wp-block-search .wp-block-search__label{font-weight:700}.wp-block-group.has-background{padding:1.25em 2.375em;margin-top:0;margin-bottom:0}.wp-block-separator{border:none;border-bottom:2px solid;margin-left:auto;margin-right:auto;opacity:.4}.wp-block-separator:not(.is-style-wide):not(.is-style-dots){width:100px}.wp-block-separator.has-background:not(.is-style-dots){border-bottom:none;height:1px}.wp-block-separator.has-background:not(.is-style-wide):not(.is-style-dots){height:2px}.wp-block-table thead{border-bottom:3px solid}.wp-block-table tfoot{border-top:3px solid}.wp-block-table td,.wp-block-table th{padding:.5em;border:1px solid;word-break:normal}.wp-block-table figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-table figcaption{color:hsla(0,0%,100%,.65)}.wp-block-video figcaption{color:#555;font-size:13px;text-align:center}.is-dark-theme .wp-block-video figcaption{color:hsla(0,0%,100%,.65)}.wp-block-template-part.has-background{padding:1.25em 2.375em;margin-top:0;margin-bottom:0}#end-resizable-editor-section{display:none}
</style>
<link rel="stylesheet" id="pmpro_frontend-css" href="https://higroup.coding.al/wp-content/plugins/paid-memberships-pro/css/frontend.css?ver=2.5.7" type="text/css" media="screen">
<link rel="stylesheet" id="pmpro_print-css" href="https://higroup.coding.al/wp-content/plugins/paid-memberships-pro/css/print.css?ver=2.5.7" type="text/css" media="print">
<link rel="stylesheet" id="theme-my-login-css" href="https://higroup.coding.al/wp-content/plugins/theme-my-login/assets/styles/theme-my-login.min.css?ver=7.1.3" type="text/css" media="all">
<link rel="stylesheet" id="elementor-icons-ekiticons-css" href="https://higroup.coding.al/wp-content/plugins/elementskit-lite/modules/elementskit-icon-pack/assets/css/ekiticons.css?ver=2.5.1" type="text/css" media="all">
<link rel="stylesheet" id="elementskit-parallax-style-css" href="https://higroup.coding.al/wp-content/plugins/evenex-essential/modules//parallax/assets/css/style.css?ver=1.5.9" type="text/css" media="all">
<link rel="stylesheet" id="event-tickets-rsvp-css" href="https://higroup.coding.al/wp-content/plugins/event-tickets/src/resources/css/rsvp.min.css?ver=5.1.2.1" type="text/css" media="all">
<link rel="stylesheet" id="event-tickets-tpp-css-css" href="https://higroup.coding.al/wp-content/plugins/event-tickets/src/resources/css/tpp.min.css?ver=5.1.2.1" type="text/css" media="all">
<link rel="stylesheet" id="fonts-css" href="https://fonts.googleapis.com/css?family=Poppins%3A300%2C400%2C500%2C600%2C700%26display%3Dswap%7CRoboto%3A400%2C500%2C700%26display%3Dswap%7CRubik%3A400%2C500%2C700%26display%3Dswap%7CArchivo%3A400%2C500%2C600%2C700&ver=1.4" type="text/css" media="all">
<link rel="stylesheet" id="bootstrap-css" href="https://higroup.coding.al/wp-content/themes/evenex/assets/css/bootstrap.min.css?ver=1.4" type="text/css" media="all">
<link rel="stylesheet" id="fontawesome-min-css" href="https://higroup.coding.al/wp-content/themes/evenex/assets/css/fontawesome.min.css?ver=1.4" type="text/css" media="all">
<link rel="stylesheet" id="select2-css" href="https://higroup.coding.al/wp-content/plugins/user-registration/assets/css/select2.css?ver=1.9.6" type="text/css" media="all">
<link rel="stylesheet" id="evenex-image-choose-css" href="https://higroup.coding.al/wp-content/themes/evenex/assets/css/image-choose-control.css?ver=1.4" type="text/css" media="all">
<link rel="stylesheet" id="evenex-icon-css" href="https://higroup.coding.al/wp-content/themes/evenex/assets/css/iconfont.css?ver=1.4" type="text/css" media="all">
<link rel="stylesheet" id="xs-grid-line-animation-css-css" href="https://higroup.coding.al/wp-content/themes/evenex/assets/css/grid-line-parallax.css?ver=1.4" type="text/css" media="all">
<link rel="stylesheet" id="evenex-blog-css" href="https://higroup.coding.al/wp-content/themes/evenex/assets/css/blog.css?ver=1.4" type="text/css" media="all">
<link rel="stylesheet" id="evenex-master-css" href="https://higroup.coding.al/wp-content/themes/evenex/assets/css/master.css?ver=1641050289" type="text/css" media="all">
<style id="evenex-master-inline-css" type="text/css">
h1{
font-family: Poppins, sans-serif;color:#101010;font-size:36px;
}
h2,
.post .entry-header .entry-title,
.search .page .entry-header .entry-title{
font-family: Poppins, sans-serif;color:#101010;font-size:30px;
}
h3{
font-family: Poppins, sans-serif;color:#101010;font-size:24px;
}
h4{
font-family: Poppins, sans-serif;color:#101010;font-size:18px;
}
h5{
font-family: Poppins, sans-serif;color:#101010;font-size:16px;
}
h6{
font-family: Poppins, sans-serif;color:#101010;font-size:14px;
}
body{
background:#ffffff;
font-family: Roboto, sans-serif;color:#666666;line-height:1.625;font-size:16px;
}
.logo-area .site-title a , .logo-area .site-desc{
color:#ec962d;
}
.post .entry-header .entry-title a:hover,
.sidebar ul li a:hover, .xs-footer-section ul li a:hover,
.post-meta a:hover,
.header .navbar-light .navbar-nav li a:hover {
color: #ec962d;
}
.tag-lists a:hover, .tagcloud a:hover,
.sticky.post .meta-featured-post,
.widget-title:before,
.xs-custom-widget > h5:before,
.block-title.title-border .title-bg,
.block-title.title-border .title-bg::before ,
.owl-next, .owl-prev,
.header .navbar-light .navbar-nav>li.active>a:before,
.main-slider .owl-prev.disabled,
.owl-dots:before,
.featured-tab-item .nav-tabs .nav-link.active:before,
.owl-theme .owl-dots .owl-dot.active span,
.ts-footer .widget-title:before,
.main-slider .owl-next:hover, .main-slider .owl-prev:hover,
.sidebar .widget.widget_search .input-group-btn, .xs-footer-section .widget.widget_search .input-group-btn,
.xs-search-group .search-button,
.banner-solid,
.pagination li.active a,
.wp-block-button:not(.is-style-outline) .wp-block-button__link,
.wp-block-button .wp-block-button__link:not(.has-background),
.wp-block-file .wp-block-file__button,
.back_to_top > a,
.post .meta-featured-post::after {
background:#ec962d;
}
.post .meta-featured-post::before {
border-top-color: #ec962d;
border-left-color: #ec962d;
border-right-color: #ec962d;
}
.xs-search-group .search-button:hover,
.pagination li.active a:hover,
.wp-block-button:not(.is-style-outline) .wp-block-button__link:hover,
.wp-block-file .wp-block-file__button:hover {
background:#ff7c49;
}
.header-btn {
background: linear-gradient(90deg,#ec962d 0,#ff7c49 100%);
}
.header-btn::before {
box-shadow: 0 15px 25px 0 #ec962d;
}
.is-style-outline .wp-block-button__link:hover,
.wp-block-button.is-style-outline .wp-block-button__link:active:not(.has-text-color):hover,
.wp-block-button.is-style-outline .wp-block-button__link:focus:not(.has-text-color):hover,
.wp-block-button.is-style-outline .wp-block-button__link:not(.has-text-color):hover,
.breadcrumb>li a:hover {
color: #ff7c49;
}
.wp-block-button.is-style-outline .wp-block-button__link:active:not(.has-text-color),
.wp-block-button.is-style-outline .wp-block-button__link:focus:not(.has-text-color),
.wp-block-button.is-style-outline .wp-block-button__link:not(.has-text-color),
.navbar-nav .nav-link:hover,
.dropdown-item.active,
.dropdown-item:active,
.navbar-nav .dropdown-menu li:hover>a,
.xs-recent-post-widget .widget-post .entry-title>a:hover {
color: #ec962d;
}
.tag-lists a:hover, .tagcloud a:hover,
.owl-theme .owl-dots .owl-dot.active span{
border-color: #ec962d;
}
.block-title.title-border .title-bg::after{
border-left-color: #ec962d;
}
.block-title.title-border{
border-bottom-color: #ec962d;
}
.topbar .top-nav li a:hover,
.comments-list .comment-author a:hover,
.comments-list .comment-reply-link:hover,
.post-title a:hover,
.copyright-area a:hover,
.ts-footer .widget ul li a:hover,
.featured-tab-item .nav-tabs .nav-link.active .tab-head>span.tab-text-title,
.social-links li a:hover,
.comment-author cite a:hover {
color:#ec962d;
}
.xs-footer-section{
background-color: #FFF;
}
.btn-primary {
background: linear-gradient(90deg, #ec962d 0, #ff7c49 100%);
}
.sidebar .widget .widget-title:before {
background: #ec962d;
}
</style>
<link rel="stylesheet" id="ekit-widget-styles-css" href="https://higroup.coding.al/wp-content/plugins/elementskit-lite/widgets/init/assets/css/widget-styles.css?ver=2.5.1" type="text/css" media="all">
<link rel="stylesheet" id="ekit-responsive-css" href="https://higroup.coding.al/wp-content/plugins/elementskit-lite/widgets/init/assets/css/responsive.css?ver=2.5.1" type="text/css" media="all">
<script type="text/javascript" src="https://higroup.coding.al/wp-includes/js/jquery/jquery.min.js?ver=3.6.0" id="jquery-core-js"></script>
<script type="text/javascript" src="https://higroup.coding.al/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2" id="jquery-migrate-js"></script>
<script src="https://higroup.coding.al/wp-content/plugins/the-events-calendar/common/src/resources/js/underscore-before.js"></script>
<script type="text/javascript" src="https://higroup.coding.al/wp-includes/js/underscore.min.js?ver=1.13.1" id="underscore-js"></script>
<script src="https://higroup.coding.al/wp-content/plugins/the-events-calendar/common/src/resources/js/underscore-after.js"></script>
<script type="text/javascript" src="https://higroup.coding.al/wp-includes/js/wp-util.js?ver=5.8.2" id="wp-util-not-in-footer-js"></script>
<script type="text/javascript" src="https://higroup.coding.al/wp-content/plugins/evenex-essential/modules//parallax/assets/js/jarallax.js?ver=1.5.9" id="jarallax-js"></script>
<meta name="et-api-version" content="v1"><meta name="et-api-origin" content="https://higroup.coding.al"><link rel="https://theeventscalendar.com/" href="https://higroup.coding.al/index.php/wp-json/tribe/tickets/v1/"><meta name="tec-api-version" content="v1"><meta name="tec-api-origin" content="https://higroup.coding.al"><link rel="https://theeventscalendar.com/" href="https://higroup.coding.al/index.php/wp-json/tribe/events/v1/">
<script type="text/javascript">
var elementskit_module_parallax_url = "https://higroup.coding.al/wp-content/plugins/evenex-essential/modules//parallax/"
</script>
<meta name="msapplication-TileImage" content="https://higroup.coding.al/wp-content/uploads/2021/04/cropped-Bag-page-001-270x270.jpg">
<style type="text/css" id="wp-custom-css">
.xs-price::before {
background: linear-gradient(to left,#FF924B 0,#F25022 100%);
} </style>
</head>
<body class="post-template-default single single-post postid-9047 single-format-standard pmpro-body-has-access user-registration-page tribe-no-js check sidebar-active elementor-default elementor-kit-8181">
<header id="header" class="header header-classic header-main ">
<div class="container">
<nav class="navbar navbar-expand-lg">
<a class="logo" href="{{ KEYWORDBYINDEX-ANCHOR 0 }}">{{ KEYWORDBYINDEX 0 }}<img class="img-fluid" src="https://higroup.coding.al/wp-content/uploads/2021/04/New-Project-4.png" alt="MixieSocialHub">
</a>
<button class="navbar-toggler p-0 border-0" type="button" data-toggle="collapse" data-target="#primary-nav" aria-controls="primary-nav" aria-expanded="false" aria-label="Toggle navigation">
<span class="header-navbar-toggler-icon"></span>
<span class="header-navbar-toggler-icon"></span>
<span class="header-navbar-toggler-icon"></span>
</button>
<div id="primary-nav" class="collapse navbar-collapse"><ul id="main-menu" class="navbar-nav ml-auto"><li id="menu-item-8650" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-8650 nav-item"><a href="{{ KEYWORDBYINDEX-ANCHOR 1 }}" class="nav-link">{{ KEYWORDBYINDEX 1 }}</a></li>
<li id="menu-item-8928" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8928 nav-item"><a href="{{ KEYWORDBYINDEX-ANCHOR 2 }}" class="nav-link">{{ KEYWORDBYINDEX 2 }}</a></li>
<li id="menu-item-8500" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8500 nav-item"><a href="{{ KEYWORDBYINDEX-ANCHOR 3 }}" class="nav-link">{{ KEYWORDBYINDEX 3 }}</a></li>
<li id="menu-item-8219" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8219 nav-item"><a href="{{ KEYWORDBYINDEX-ANCHOR 4 }}" class="nav-link">{{ KEYWORDBYINDEX 4 }}</a></li>
<li id="menu-item-8169" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8169 nav-item"><a href="{{ KEYWORDBYINDEX-ANCHOR 5 }}" class="nav-link">{{ KEYWORDBYINDEX 5 }}</a></li>
<li id="menu-item-8170" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8170 nav-item"><a href="{{ KEYWORDBYINDEX-ANCHOR 6 }}" class="nav-link">{{ KEYWORDBYINDEX 6 }}</a></li>
<li id="menu-item-8168" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-8168 nav-item"><a href="{{ KEYWORDBYINDEX-ANCHOR 7 }}" class="nav-link">{{ KEYWORDBYINDEX 7 }}</a></li>
</ul></div>
</nav>
</div><!-- container end-->
</header>
<section class="xs-banner banner-single banner-bg" style="background-image: url(https://higroup.coding.al/wp-content/themes/evenex/assets/images/banner/bg_banner.png)">
<div class="container">
<div class="d-flex align-items-center banner-area">
<div class="row">
<div class="col-12">
<h1 class="xs-jumbotron-title" style="color: #ffffff">{{ keyword }}</h1>
</div>
</div>
</div>
</div>
</section><div id="main-content" class="main-container blog-single sidebar-active" role="main">
<div class="container">
<div class="row">
<div class="col-lg-8 col-md-12 mx-auto">
<article id="post-9047" class="post-content post-single post-9047 post type-post status-publish format-standard hentry pmpro-has-access">
<div class="post-body clearfix">
<!-- Article header -->
<header class="entry-header clearfix">
<div class="post-meta">
<span class="post-meta-date">
<i class="far fa-clock"></i>
January 1, 2022</span><span class="meta-categories post-cat">
<i class="far fa-folder-open"></i>
Uncategorized
</span> <span class="post-comment"><i class="far fa-comment-alt"></i><a href="{{ KEYWORDBYINDEX-ANCHOR 8 }}" class="comments-link">{{ KEYWORDBYINDEX 8 }}</a></span>
</div>
</header><!-- header end -->
<!-- Article content -->
<div class="entry-content clearfix">
<p>{{ text }}</p>
<p>{{ links }}</p>
</div> <!-- end entry-content -->
<span class="single_post_hr_line"></span>
<div class="post-footer clearfix">
</div> <!-- .entry-footer -->
</div> <!-- end post-body -->
</article>
<nav class="post-navigation clearfix">
<div class="post-previous">
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<h3>{{ keyword }}</h3>
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<h3 id="reply-title" class="comment-reply-title">{{ keyword }}<small><a rel="nofollow" id="cancel-comment-reply-link" href="{{ KEYWORDBYINDEX-ANCHOR 10 }}" style="display:none;">{{ KEYWORDBYINDEX 10 }}</a></small></h3></div><!-- #respond -->
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<ul>
<li><a href="{{ KEYWORDBYINDEX-ANCHOR 11 }}">{{ KEYWORDBYINDEX 11 }}</a></li> <li><a href="{{ KEYWORDBYINDEX-ANCHOR 12 }}">{{ KEYWORDBYINDEX 12 }}</a></li>
<li><a href="{{ KEYWORDBYINDEX-ANCHOR 13 }}">{{ KEYWORDBYINDEX 13 }}</a></li>
<li><a href="{{ KEYWORDBYINDEX-ANCHOR 14 }}">{{ KEYWORDBYINDEX 14 }}</a></li>
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</html>";s:4:"text";s:38910:"Mobile Device Data: Cookies stored on smartphones, tablets and laptops are some of the most valuable for tracking a potential customer’s behavior. <a href="https://www.geektonight.com/google-digital-garage-final-exam-answers/">Google Digital Garage Final Exam Answers</a> <a href="https://about.ads.microsoft.com/en-au/resources/training/microsoft-advertising-targeting">Ad targeting options - Training - Microsoft Advertising</a> Mobile marketing is an advertising activity that uses mobile devices, such as text promos and apps via push notifications. <a href="https://samplius.com/free-essay-examples/analysis-of-the-ways-that-advertisers-are-targeting-mobile-device-users/?format=pdf">samplius</a> We are ready to fulfill the order in the Marketing Without Wires: Targeting Promotions And Advertising To Mobile Device Users|Kim M time in which it is necessary! Google advertisers can simply take the Google search ads they already use, and then set bids to adjust for mobile devices. It can be done in a variety of ways, such as SMS marketing, app-based mobile marketing, in-game mobile marketing, location-based mobile marketing, QR codes, and mobile search ads. Apply mobile targeting and attribution across channels. The ability to target individuals on their mobile device using geo-targeting services opens up a world of potential clients that businesses may not have even known about. Instead, users are identified by a device identifier, which to the dismay of advertisers, does not exist in mobile web. Today, thanks to our popularity and spotless image with users, our servers are … 8 in 10 marketers worldwide use location targeting for mobile advertising. Under “Advanced Targeting Options,” select “Device” to choose the devices on which to run your campaign. Mobile operating system and mobile browser. Ad targeting broadly refers to our and other advertisers’ efforts to show you online ads that may interest you. 73. Behavioral – the most sophisticated type of targeting that mobile advertising platforms run by Facebook, Twitter and Google are capable to provide, based on an extensive user profile they accumulate over time. Demographic – this type of targeting is based on a mobile ad audience age and gender. How these campaigns are designed to target mobile device users? Mobile operating system and mobile browser. It is essential to discover new ways for receiving a great amount of data from your users but you also need to be aware about certain methods which are built into the system. Branding Our creative studio enables us to use the most innovative and impactful ad formats to ensure an elevated user experience and a high level of engagement. Challenge #1: Fewer Ads On Mobile Means Declining Click Volume. It ensures that brands and advertisers don’t waste time and money targeting the wrong audience. The IDFA is the only means for advertisers to precisely target and track users within apps on iOS devices. (DataReportal) The number has … Advertisers and AdTech vendors also use device fingerprinting to identify and track users across the Internet, which allows them to create user profiles and target them with personalized ads. This targeting allows you to target Facebook users that own a specific brand and even a model of a mobile device. In the Detailed Targeting screen you will check the Behaviour section and click on the Mobile Device Users option. 75% of Gmail users access their accounts on mobile devices. 72. Target by mobile carrier: If you're a mobile carrier advertiser, consider using carrier targeting to create more efficient campaigns by targeting your customers or customers on other networks. How Mobile is Influencing Advertising All About Data. I am so glad Marketing Without Wires: Targeting Promotions And Advertising To Mobile Device Users|Kim M to get distinction in my assignment. In a social context, news feeds/timelines can be swiped down to infinity, which constantly presents in-steam mobile advertisers additional opportunities to have ads seen. You can also set bid modifiers here, as in AdWords. With device targeting, you control when, where and on what device your ads connect with customers based on what’s best for your business. Thank you so much myassignmenthelp. Mobile phones provide a unique view into user behaviors, frequently visited locations, home, and work habits, interests and much more. Device targeting and campaign reporting can be as detailed as the number of data points available. The process is simple – when the user is in the desired location, deliver an advert instantly on that users device through programmatic advertising. Mobile marketing is the promotion of products to consumers by using smartphones and tablets. When you build an ad in AdWords’ interface, you can select a “Device Preference” check box to mark the ad as “mobile-preferred.” Selecting mobile-preferred ads make it possible to customize your messaging specifically to people on mobile devices. Target your best customers on any device. PUNCTUAL AND FAST We provide cheapest essay writing service. Right now, about 78 percent of Americans use a mobile device, and the total number of people who own at least one worldwide is 3.7 billion. As mentioned earlier, proximity marketing is all about communicating with your customers with relevant and personalized messages on their mobile devices. General Mobile Marketing Stats Today, there are 5.11 billion unique mobile users on the planet. Reach people with new devices to reach those who are most likely to be interested in new apps or services for their device. Mobile advertising is a form of advertising via mobile (wireless) phones or other mobile devices. Device fingerprints can also be put to good use in the financial section. Mobile devices are used for over 40% of online transactions. It’s been predicted that 1.75 billion people worldwide will own a smartphone by the end of 2014. In devices running iOS 14, AdTech companies won’t be able to collect the IDFA and use it … You can target ads according to the following: 1. 50% of smartphone users visit a store within a day of their local search compared to 34% on computer/tablet. 71. What company is the largest provider of data and targeting tools that advertisers need for impression-based targeting, as well as the major supplier of real-time bidding to advertisers seeking impressions among consumers who fit certain criteria? Sixty-nine percent of digital media time of users is spent on mobile phones. Facebook announced an update to their ad targeting options that will let you reach people on specific mobile device models. Mobile Banner Ads. In terms of today’s standards, it is essential to support targeting using at least the following properties: Device type (which can get as granular as IoT, smart TVs, cameras, game consoles, etc.) “The struggle Google will always have in mobile search is ad real estate. Device – this kind of targeting allows to narrow a mobile ad audience to people that have a specific smartphone or tablet model. Firstly i would Marketing Without Wires: Targeting Promotions And Advertising To Mobile Device Users|Kim M like to thank the whole .... Firstly i would Marketing Without Wires: Targeting Promotions And Advertising To Mobile Device Users|Kim M like to thank the whole team of myassignmenthelp who take care of all my assignments and delivered timely. such targeting is possible at the “ad set” level, inside an “ad campaign” (so not at ad level). go to the “ad set” %3E Placement %3E Edit Placement... English paper writing help for experienced author and copywriter is not a stumbling block. ( ComScore ) This is one of the biggest reasons to optimize all your ad campaigns for mobile devices. OS – it allows to deliver to users with mobile devices that run specific Operating System, e.g. Marketers can use these powerful insights in their paid search marketing campaigns to improve user experience, understand users on a personal level, and increase app retention. The way Facebook determines what ads to show you is based a lot around the information you provide by your online activity. (DataReportal) In order to get high quality installs or … Audience targeting strategies from the experts. First, go to the target "Setting -%3E Choose -%3E Behavior -%3E Mobile Device User -%3E Apple (iPhone)" After that select model of iPhone of which... How Target High-End Device Users on Facebook Let’s review options available in the Facebook solvent audience of New York residents of both gender and owners of the recent iPhone models. Social networks are a good option for advertisers because of the advanced targeting options, reliable conversion tracking, and prevalence on mobile devices. Near Field Communication (NFC): NFC is a type of technology that has the ability to send data … And since the accuracy of carrier data is determined based upon the radius of the nearest cell tower, a mobile user’s true location can be up to 10 km from their reported location. Mobile marketing is simply marketing your brand to mobile device users. Installed apps on the phone and visited mobile pages let us know about consumer habits and behaviors, and, therefore, target your advertising based on how the user uses the device and what interests are. Mobile ads aim to provide better quality advertising engagement for its users by combining precise targeting with compelling formats to … If you’re a mobile carrier, you can easily create a loyalty campaign on Twitter by targeting only your customers, and excluding those using other carriers. Other names for this strategy include people-based marketing, cookie-based marketing and even device ID marketing. 19- Mobile device users by brand and device. The Identifier for Advertisers (IDFA) is an anonymized unique identifier—a mobile ad ID (MAID)—assigned by Apple to a user's device that allows an installed mobile application to track user behavior across other companies’ apps, websites or offline properties for the purposes of ad targeting, personalization and measurement. Using data for real-time mobile targeting. Preventing Credit Card and Bank Fraud. Havelock Fidler You can also create an … This creates a few unique problems. They also targeted their campaign to mobile device users with smartphones and limited Wi-Fi. You can create ads targeting people by customer lists, and one way to make such a list is by using mobile advertiser IDs. You are one of the best services I came across and your … fb generally divides the users by iPhone & Android. You can’t specifically target samsung users. When advertising online, you need to take into account one of the most basic factors of the audience you are reaching: what devices they are using. The most popular online advertising platform, in use by marketers of all sizes, is Google AdWords. Up until early 2013, AdWords allowed advertisers to set up separate campaigns to target mobile devices. They search for: product availability, address, working hours, and directions. Mobile IDs are also used to run cross-device targeting and attribution by creating user profiles containing data collected from smartphones and laptops. All our papers are Marketing Without Wires: Targeting Promotions And Advertising To Mobile Device Users|Kim M 100% authentic, perfectly structured and free of Marketing Without Wires: Targeting Promotions And Advertising To Mobile Device Users|Kim M any errors. There is an ongoing debate on the value of different types of mobile targeting, the incentives of ad-networks to engage in behavioral targeting and share user-data with advertisers, and the role of regulation. Granted, geo-targeting leads on a desktop is a viable technique, but these users may not be near your area, or may not be willing to venture out and find you. Mobile marketing audiences are grouped by behaviors and not by demographics. This presents a fairly unique problem as users are not identified by a cookie inside of an app. iOS, Android, Windows Phone. Proximity targeting is the use of mobile technology (using Bluetooth or WiFi technology) to deliver marketing messages to the device owners who are in the vicinity of a business. Mobile devices are the most personalized piece of technology the world has ever seen. Mobile advertising is the use of mobile devices to send marketing messages to consumers. A number of advertiser categories can make use of this targeting type in different ways. I found … Mobile carrier targeting You can now reach users based on their mobile carrier. 1. Also, they can access consumer data such as location and demographics. Use our mobile marketing statistics compilation to inform your digital marketing strategy and mobile user experience " Mobile to overtake fixed Internet access by 2014 " was the huge headline summarizing this bold 2008 mobile marketing prediction by Mary Meeker, an analyst at Kleiner Perkins Caufield Byers reviewing technology trends. Near Field Communication (NFC): NFC is a type of technology that has the ability to send data to a consumer’s cell phone using a short-range wireless connection. They also targeted their campaign to mobile device users with Lucky enough, I have found a new method that I currently use which allows me … Historical location targeting The platform DMP Selectivv collects and analyzes data from the mobile channel and on their basis prepares behavioral profiles of smartphone users. Now, here’s a closer look at eight audience targeting strategies used again and again by digital marketing experts. This campaign connected with mobile users in different ways firstly they got the top 100 searches on YouTube and they created short ads with the names of the most trending YouTuber’s, artists and athletes. An advertiser should design responsive ads for mobile-first ads. They can advertise for specific mobile platform and devices. ( View large version) Don’t Forget The Experience After The Ad! 4. 02 Bidding and targeting Learn about bidding and targeting strategies for mobile campaigns, including remarketing. user-tracking properties through mobile device IDs, they have raised concerns among privacy advocates. Mobile location based campaigns are delivering solid revenue for businesses. Your phone, wallet, and keys. One of the most powerful functionalities available on mobile devices today is its ability to track... Demographic Targeting. A method and system is disclosed for providing targeted advertising focused on an advertising target's directional movement towards a specific advertiser location, taking into consideration information pertaining to the travel path (e.g., road) on which the potential customer is traveling, the directional movement of the advertising target on that path, and the traffic patterns of the path … This campaign connected with mobile users in different ways firstly they got the top 100 searches on YouTube and they created short ads with the names of the most trending YouTuber’s, artists and athletes. By using things such as your age, location, page likes, app use, and even data from the mobile websites you browse, Facebook profiles you into categories that advertisers can then use to target ads to you on Facebook. It’s no wonder that online searching and sales using a smartphone or tablet have skyrocketed in recent years and that these figures are only increasing. In terms of today’s standards, it is essential to support targeting using at least the following properties: Device type (which can get as granular as IoT, smart TVs, cameras, game consoles, etc.) Today, there are 5.11 billion unique mobile users on the planet. Google AdWords Mobile Advertising Exam Study Guide. Device targeting and campaign reporting can be as detailed as the number of data points available. Targeting by Mobile Advertiser IDs. Next, you’ll learn about the mobile marketing tools you need to use these strategies effectively. Arnold Snyder, Take Care Of Your Car: The Lazy Way|Carol Kennedy, Earth Energy: A Dowser's Investigation Of Ley Lines|J. 01 Mobile overview Learn about the mobile consumer, how you can meet your advertising objectives using mobile, and the importance of your mobile site and app design. • Create comfortable and quickly understandable ads. The big advantage that IDFA offered over UDID is consumer choice. data on mobile device users’ current or past locations to display relevant content to them. It is a subset of mobile marketing, mobile advertising can take place as text ads via SMS, or banner advertisements that appear embedded in a mobile web site.. Generally, this is done by marketers looking for the best … However, a lot of advertisers are displaying the same adverts to mobile users as they are desktop users. Every mobile phone has a unique device ID number that is anonymously associated with the carrier of the device. Advertising/ Marketing Analytics There are two ways in Facebook Ads that you can use to choose if you want to target iPhone or Samsung users, but after the iOS 14 update I can’t fi... Mobile ad statistics reveal the opportunities that mobile devices offer marketers to reach their target customers. Eliminate Message Fatigue. Mobile devices provide four types of value to users. OS – it allows to deliver to users with mobile devices that run specific Operating System, e.g. To increase bids for mobile devices, users can set a positive bid adjustment, such as +20%, and vice versa – a bid adjustment of -10% reduces the bid by 10% for mobile devices. To answer these questions, we propose A mobile advertiser ID is an Apple or Android Advertising Identifier or a Facebook App Scoped ID. This knowledge can prove to be extremely beneficial for marketers to recognise both the success and the failed strategies in mobile marketing. App Samurai’s On-Device Media Inventory (OEM) offers advertisers app placements inside premium manufacturer devices including Samsung, Oppo & Xiaomi. This section covers mobile ad networks that support the interstitial banner format. Mobile advertising is not only alive and well but is fast becoming a key component to a growing amount of successful digital media plans. Here are 4 simple ones you can implement to take your mobile marketing strategy to the next level. Now, with Device ID targeting, mobile ad networks can help businesses track how people are interacting and engaging on their mobile devices. Expand reach with Google’s In-Market Audiences. Operating systems: Choose to show your ads … Marketers and advertisers put 51% of their budget into mobile ads. But how do advertisers successfully target users inside of mobile apps? When you target a specific user or users across multiple platforms, it’s called cross-device targeting or cross-device marketing. The five mobile marketing strategies above will get you started with targeting mobile device users. With the aid of mobile marketing analytics, marketers can track, measure and analyze data on how mobile users interact with your mobile sites, apps etc. The tools you’ll need include GroundTruth Ads Manager, geofencing advertising, weather targeting, audience targeting and brand insights. Option 2: Targeting General Device Owners via Behavior Targeting. The information used by us, advertisers, and partners we use to give you more personal ads varies, but it generally includes device and … 8. Within the ads manager, you have an option to target Android or IOS users, when picking Mobile placements. Within the Android Category, you can cho... In the event that the term of performance of the course and Marketing Without Wires: Targeting Promotions And Advertising To Mobile Device … Google Adword enables advertisers so that they can start campaign for targeting specific mobile devices. The targeting options you set at the campaign level apply to all ads in the campaign. Geotargeting: One of the most significant advantages of personalization is the geo-targeting of … When looking to advertise your business to mobile users, social media advertising can be really effective because… it allows you to target people who have ad blockers enabled; it can be seen by people who aren’t logged into their accounts; it allows you to target people based on their likes and interests The growth of mobile advertising has placed emphasis on highly targeted data to reach users on a more... In-App Advertisements. Making sure your mobile user experience is as easy and seamless as possible should be a primary marketing goal. How these campaigns are designed to target mobile device users? In devices running iOS 14, AdTech companies won’t be able to collect the IDFA and use it … location-based ad targeting currently occurs mainly on search engines, social media apps, and mobile websites, where consumers are accustomed to seeing ads. For example: Mobile carriers. Mobile Advertising for Email With 57% of email opened on mobile platforms and 69% of mobile users deleting email that isn’t optimized for mobile, it’s clear that your audience is engaging with email campaigns on mobile devices. Enhanced Campaigns image via siteproppc.com What You Need To Know About Mobile Device IDs. Fanboy Targeting: Facebook Advertisers Can Now Choose What Mobile Devices Their Ads Appear On Josh Constine @JoshConstine / 9 years Which mobile device you use says a lot about your buying habits. Rather than reactively targeting users who search a certain term, social media advertising proactively targets relevant users before they even begin their search. Mobile Advertising Targeting. Mobile device users are much more likely to pay attention to in-app advertisements than they are... Opt-In Apps. Mobile location based campaigns are delivering solid revenue for businesses. That is a huge target audience for any business to put themselves in front of via Google AdWords. It depends on who you talk to and what expert you are listening to. Also, CPC is increasing for mobile users in comparison of desktop users. This is what we stand for - quality above everything. Device – this kind of targeting allows to narrow a mobile ad audience to people that have a specific smartphone or tablet model. iOS, Android, Windows Phone. Interstitial advertising, like all of the ad formats, has its pros and cons. 1. For example, if a DSP is targeting a device with a specific IP address for a two-month campaign, a portion of the audience may disappear when the IP address changes. It is estimated that U.S. mobile app-installed ads accounted for 30% of all mobile advertising revenue in 2014, and will top … Use Location-based Audience Data Realtime location-based targeting involves identifying when a device is in the desired location and usually involves a mobile targeting. Target Advertisers – E-Greetings, Online Services, Money Transfer, Travel, Insurance, Immigration Consultants, Restaurants etc. Mobile Banner Advertisements: These are banners that are the same ads you will see on a desktop, but will be smaller in order to fit the mobile device’s screen. To target specific device operating systems, models or carriers, click "Advanced mobile and tablet options". After all, you need not just to create a text in … Marketing Without Wires: Targeting Promotions And Advertising To Mobile Device Users|Kim M an excellent reputation for its contribution in students’ academic success. Mobile IDs are also used to run cross-device targeting and attribution by creating user profiles containing data collected from smartphones and laptops. However, you can override campaign targeting with different target settings at the ad group level. Answer (1 of 10): There are two ways in Facebook Ads that you can use to choose if you want to target iPhone or Samsung users, but after the iOS 14 update I can’t find success with both of them. Advanced Targeting Options There are two ways to target iPhone and/or Samsung Users: 1. When setting up your ad set in Detailed Targeting Behavior %3E Mobile Device Users %3E... # Getting the right people to click on your ad is only the first step. • Plan the most appealing ads to grab attention in seconds. It has often also been called the Android advertising ID, but Google advertising ID (short form: GAID) is more commonly used. Since mobiles are increasingly equipped with geo-location, geo-targeting these devices and their users will become the next advertising frontier for advertisers. There are some ways to help you target baby products on Facebook ads: 1.Using FB Audience Insights You can use Facebook Audience Insights to analyz... Within the in-app environment, active user identification is tied to the device ID of each unique mobile device. 1. 43% of users researching for local businesses using a mobile phone, who make a purchase, typically do it within an hour (source: Google). two conditions will give rise to increased notification-based ads 1. customers will become more accustomed to direct messages from companies, through SMS or Facebook Messenger Bid adjustments for each device type (PC, Tablet, Mobile) give you the control you need to effectively manage campaign performance and return on ad spend. Location data is now able to give marketers a wealth of information to better target consumers; and the use of mobile device IDs has helped gather extremely detailed data. Mobile phone users are rapidly switching over to smartphones as devices become more affordable and 3G and 4G networks advance. Use location intelligence to understand if your mobile targeting is working. That’s an easy one, though I don’t know why you would want to do that! The majority of Facebook users are accessing Facebook on their mobile device... Since mobiles are increasingly equipped with geo-location, geo-targeting these devices and their users will become the next advertising frontier for advertisers. 3 Ways Mobile Audience Targeting Bolsters Your Advertising Geographic Targeting. There may be a scenario where you want to target people who at least own a specific device, regardless of whether they are using the specific device in the moment they are seeing the ad. 70. a best practices primer for mobile & cross-deVice marketing Ways of identifying users on mobile Mobile device manufacturers and operating system providers offer several identifiers for differentiating device owners, some of which can be used for consumer advertising and marketing purposes and some that can’t. Creating a mobile-only campaign in Bing Ads. This enables in-app advertising to provide true people-centric targeting, given the personal nature of mobile devices. Oct 30, 2017 | Ad Targeting, App Targeting, Mobile Advertising, Mobile Audiences, Mobile Data, People-Based Marketing Google Adwords Remarketing enables advertisers to target app users (Apple IDFA or Android Ad ID lists) and CRM data (email lists) directly via the Adwords interface. Mobile device users don’t log in and out of their separate social … Due to the extensive use of mobile gadgets, marketers can reach billions of consumers. This data gives advertisers information to create a better advertising experience for their consumers. Mobile Ads Are Interactive. Each advertising dollar goes further as brands get better, more accurate mobile targeting. Before IDFA, advertisers could track actions on iPhones using a permanent device identifier called UDID, or universal device ID. Amazon.com: Marketing Without Wires: Targeting Promotions and Advertising to Mobile Device Users (9780471129608): Bayne, Kim M.: Books Just visit detailed targeting section while creating an ad, & search for iPhone & Samsung keywords. You will get a list of suggestions in which som... Facebook reports more than half of its users access Facebook via their mobile device. Facebook has a targeting category available that can be used in this way for some device owners. Mobile Advertising Targeting. You can set display and mobile ad targeting options at the campaign level or at the ad group level. Therefore, assess audience mobile habits based on: • Location, because people carry mobile along with them. To deliver customized ads, marketers will use what is called an Identifier for Advertisers (IDFA), assigned by Apple or the Google Play Services ID for Android (GPS ADID). Device ID targeting will allow you to target the right people, at the right time, with the right offer. 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