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</html>";s:4:"text";s:3762:"In the early stages of attitude formation, its components are not well systematized so that they can be modified by new experiences. For example, a person may have an attitude towards Jawaharlal Nehru as a statesman, towards statesmen in general or towards celebrities. Although feelings and reaction tendencies towards others are learned through association and need satisfaction, we acquire our thoughts and beliefs, which is the third component of attitudes in a different way. The main unit of investigation is psychology is the individual . Attitudes have been observed to differ in their relation to overt behaviour. 0000002299 00000 n
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They influence our perceptions and judgement of others, they determine the speed and efficiency of learning, they help in the choice of groups we associate with, the professions we decide upon, and even the ideologies we cherish. ), Handbook of Attitudes. This method consist questionnaires which are filled out by the employees. There are certain ways by which it is possible for the supervisor and managers to get some inkling of attitudes of attitudes of individuals such as listening to the chance remarks of individuals, the behaviour of individuals in the work place etc. Attitude And Social Cognition – CBSE Notes for Class 12 Psychology. But on close self-analysis we find that attitudes function within ourselves and we become sensitive to the attitudes of others. Here you can read Chapter 6 of Class 12 Psychology NCERT Book. Notes from Professor Jamie Gorman's class, based on the textbook THINK: Social Psychology... View more. Similarly a politician’s attitude towards Nehru is more differentiated than that of a person who has little experience in politics. Attitudes vary from one another in a number of ways other than their specific content. Ans. In the above example, the person is having a negative attitude towards men who grow long hair. Attitudes scale can be useful in indicating the relative level of morale of employees groups but these do not enable the management to identify specific factors that may be sources of employee’s unrest or un-satisfaction. Feb.2014) Discussion Bibliography: 1.A. In psychology, attitude is a psychological construct, a mental and emotional entity that inheres in, or characterizes a person. The specific information can be obtained by the use of questionnaire that provides for giving opinions about specific matters such as working conditions, future prospects, company policies prerequisites etc., the usual practice in opinion questionnaire is that of obtaining a single response to each question in either ‘yes’ or ‘no’. writers have defined social psychology as the scientific study of attitudes (e.g., Thomas & Znaniecki, 1918) and in 1954 Gordon Allport noted, "This concept is probably the most distinctive and indispensable concept in contemporary American social psychology" (p. 43). Actually, we try to infer the attitudes of others accordingly to regulate our behaviour. If all judges tend to place a statement in piles towards the favourable then we can conclude that the statement expresses a favourable attitude towards the company. Discuss the components of an attitude. It may be associated with several of the human motives. 629 17
Attitudes are views, beliefs, or evaluations of people about something (the attitude object). 0
Likert’s method is simpler than Thurstone and does not require the use of judges in scaling the statements. 0000036662 00000 n
The greater the effect of an attitude on thinking a behavior the more central it is. Studies have shown that presenting both sides of an issue is more effective in attitude change rather than making a counter-propaganda. The Function of Attitudes. ";s:7:"keyword";s:29:"attitude psychology notes pdf";s:5:"links";s:930:"<a href="http://testapi.diaspora.coding.al/topics/prunus-cerasoides-ayurveda-efd603">Prunus Cerasoides Ayurveda</a>,
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