%PDF-
%PDF-
Mini Shell
Mini Shell
<?php
/*
PMPro Report
Title: Membership Stats
Slug: memberships
For each report, add a line like:
global $pmpro_reports;
$pmpro_reports['slug'] = 'Title';
For each report, also write two functions:
* pmpro_report_{slug}_widget() to show up on the report homepage.
* pmpro_report_{slug}_page() to show up when users click on the report page widget.
*/
global $pmpro_reports;
$pmpro_reports['memberships'] = __('Membership Stats', 'paid-memberships-pro' );
//queue Google Visualization JS on report page
function pmpro_report_memberships_init() {
if(is_admin() && isset($_REQUEST['report']) && $_REQUEST['report'] == "memberships" && isset($_REQUEST['page']) && $_REQUEST['page'] == "pmpro-reports") {
wp_enqueue_script( 'jsapi', plugins_url( 'js/jsapi.js', plugin_dir_path( __DIR__ ) ) );
}
}
add_action( 'init', 'pmpro_report_memberships_init' );
//widget
function pmpro_report_memberships_widget() {
global $wpdb;
//get levels to show stats on first 3
$pmpro_levels = pmpro_getAllLevels(true, true);
$pmpro_level_order = pmpro_getOption('level_order');
if(!empty($pmpro_level_order))
{
$order = explode(',',$pmpro_level_order);
//reorder array
$reordered_levels = array();
foreach($order as $level_id) {
foreach($pmpro_levels as $key=>$level) {
if($level_id == $level->id)
$reordered_levels[$key] = $pmpro_levels[$key];
}
}
$pmpro_levels = $reordered_levels;
}
$pmpro_levels = apply_filters( 'pmpro_report_levels', $pmpro_levels );
?>
<span id="pmpro_report_memberships">
<table class="wp-list-table widefat fixed striped">
<thead>
<tr>
<th scope="col"> </th>
<th scope="col"><?php _e('Signups', 'paid-memberships-pro' ); ?></th>
<th scope="col"><?php _e('All Cancellations', 'paid-memberships-pro' ); ?></th>
</tr>
</thead>
<?php
$reports = array(
'today'=> __('Today', 'paid-memberships-pro' ),
'this month'=> __('This Month', 'paid-memberships-pro' ),
'this year'=> __('This Year', 'paid-memberships-pro' ),
'all time'=> __('All Time', 'paid-memberships-pro' ),
);
foreach($reports as $report_type => $report_name) {
?>
<tbody>
<tr class="pmpro_report_tr">
<th scope="row"><button class="pmpro_report_th pmpro_report_th_closed"><?php echo $report_name; ?></button></th>
<td><?php echo number_format_i18n(pmpro_getSignups($report_type)); ?></td>
<td><?php echo number_format_i18n(pmpro_getCancellations($report_type)); ?></td>
</tr>
<?php
//level stats
$count = 0;
$max_level_count = apply_filters( 'pmpro_admin_reports_included_levels', 3 );
foreach($pmpro_levels as $level) {
if($count++ >= $max_level_count) break;
?>
<tr class="pmpro_report_tr_sub" style="display: none;">
<th scope="row">- <?php echo $level->name;?></th>
<td><?php echo number_format_i18n(pmpro_getSignups($report_type, $level->id)); ?></td>
<td><?php echo number_format_i18n(pmpro_getCancellations($report_type, $level->id)); ?></td>
</tr>
<?php
}
?>
</tbody>
<?php
}
?>
</table>
</span>
<script>
jQuery(document).ready(function() {
jQuery('.pmpro_report_th ').click(function() {
//toggle sub rows
jQuery(this).closest('tbody').find('.pmpro_report_tr_sub').toggle();
//change arrow
if(jQuery(this).hasClass('pmpro_report_th_closed')) {
jQuery(this).removeClass('pmpro_report_th_closed');
jQuery(this).addClass('pmpro_report_th_opened');
} else {
jQuery(this).removeClass('pmpro_report_th_opened');
jQuery(this).addClass('pmpro_report_th_closed');
}
});
});
</script>
<?php
}
function pmpro_report_memberships_page()
{
global $wpdb, $pmpro_currency_symbol;
//get values from form
if(isset($_REQUEST['type']))
$type = sanitize_text_field($_REQUEST['type']);
else
$type = "signup_v_all";
if(isset($_REQUEST['period']))
$period = sanitize_text_field($_REQUEST['period']);
else
$period = "monthly";
if(isset($_REQUEST['month']))
$month = intval($_REQUEST['month']);
else
$month = date_i18n("n");
$thisyear = date_i18n("Y");
if(isset($_REQUEST['year']))
$year = intval($_REQUEST['year']);
else
$year = date_i18n("Y");
if(isset($_REQUEST['level']))
$l = intval($_REQUEST['level']);
else
$l = "";
//calculate start date and how to group dates returned from DB
if($period == "daily")
{
$startdate = $year . '-' . substr("0" . $month, strlen($month) - 1, 2) . '-01';
$enddate = $year . '-' . substr("0" . $month, strlen($month) - 1, 2) . '-32';
$date_function = 'DAY';
}
elseif($period == "monthly")
{
$startdate = $year . '-01-01';
$enddate = strval(intval($year)+1) . '-01-01';
$date_function = 'MONTH';
}
elseif($period == "annual")
{
$startdate = '1960-01-01'; //all time
$enddate = strval(intval($year)+1) . '-01-01';
$date_function = 'YEAR';
}
//testing or live data
$gateway_environment = pmpro_getOption("gateway_environment");
//get data
if ( $type === "signup_v_cancel" || $type === "signup_v_expiration" || $type === "signup_v_all") {
$sqlQuery = "SELECT $date_function(startdate) as date, COUNT(DISTINCT user_id) as signups
FROM $wpdb->pmpro_memberships_users WHERE startdate >= '" . $startdate . "' ";
if(!empty($enddate))
$sqlQuery .= "AND startdate < '" . $enddate . "' ";
}
if ( $type === "mrr_ltv" ) {
// Get total revenue, number of months in system, and date
if ( $period == 'annual' )
$sqlQuery = "SELECT SUM(total) as total, COUNT(DISTINCT MONTH(timestamp)) as months, $date_function(timestamp) as date
FROM $wpdb->pmpro_membership_orders WHERE status NOT IN('refunded', 'review', 'token')
AND timestamp >= '" . $startdate . "' AND gateway_environment = '" . esc_sql($gateway_environment) . "' ";
if ( $period == 'monthly' )
$sqlQuery = "SELECT SUM(total) as total, $date_function(timestamp) as date
FROM $wpdb->pmpro_membership_orders WHERE status NOT IN('refunded', 'review', 'token')
AND timestamp >= '" . $startdate . "' AND gateway_environment = '" . esc_sql($gateway_environment) . "' ";
if(!empty($enddate))
$sqlQuery .= "AND timestamp < '" . $enddate . "' ";
}
if(!empty($l))
$sqlQuery .= "AND membership_id IN(" . $l . ") ";
$sqlQuery .= " GROUP BY date ORDER BY date ";
$dates = $wpdb->get_results($sqlQuery);
//fill in blanks in dates
$cols = array();
if($period == "daily")
{
$lastday = date_i18n("t", strtotime($startdate, current_time("timestamp")));
for($i = 1; $i <= $lastday; $i++)
{
// Signups vs. Cancellations, Expirations, or All
if ( $type === "signup_v_cancel" || $type === "signup_v_expiration" || $type === "signup_v_all" ) {
$cols[$i] = new stdClass();
$cols[$i]->signups = 0;
foreach($dates as $day => $date)
{
if( $date->date == $i ) {
$cols[$i]->signups = $date->signups;
}
}
}
}
}
elseif($period == "monthly")
{
for($i = 1; $i < 13; $i++)
{
// Signups vs. Cancellations, Expirations, or All
if ( $type === "signup_v_cancel" || $type === "signup_v_expiration" || $type === "signup_v_all" ) {
$cols[$i] = new stdClass();
$cols[$i]->date = $i;
$cols[$i]->signups = 0;
foreach($dates as $date)
{
if( $date->date == $i ) {
$cols[$i]->date = $date->date;
$cols[$i]->signups = $date->signups;
}
}
}
// MRR & LTV
if ( $type === "mrr_ltv" ) {
$cols[$i] = new stdClass();
$cols[$i]->date = $i;
$cols[$i]->months = 1;
foreach($dates as $date)
{
if( $date->date == $i ) {
$cols[$i]->total = $date->total;
}
}
}
}
}
elseif($period == "annual") //annual
{
}
$dates = ( ! empty( $cols ) ) ? $cols : $dates;
// Signups vs. all
if ( $type === "signup_v_cancel" || $type === "signup_v_expiration" || $type === "signup_v_all" )
{
$sqlQuery = "SELECT $date_function(mu1.modified) as date, COUNT(DISTINCT mu1.user_id) as cancellations
FROM $wpdb->pmpro_memberships_users mu1 ";
if ( $type === "signup_v_cancel")
$sqlQuery .= "WHERE mu1.status IN('inactive','cancelled','admin_cancelled') ";
elseif($type === "signup_v_expiration")
$sqlQuery .= "WHERE mu1.status IN('expired') ";
else
$sqlQuery .= "WHERE mu1.status IN('inactive','expired','cancelled','admin_cancelled') ";
$sqlQuery .= "AND mu1.startdate >= '" . $startdate . "'
AND mu1.startdate < '" . $enddate . "' ";
//restrict by level
if(!empty($l))
$sqlQuery .= "AND mu1.membership_id IN(" . $l . ") ";
$sqlQuery .= " GROUP BY date ORDER BY date ";
/**
* Filter query to get cancellation numbers in signups vs cancellations detailed report.
*
* @since 1.8.8
*
* @param string $sqlQuery The current SQL
* @param string $type report type
* @param string $startdate Start Date in YYYY-MM-DD format
* @param string $enddate End Date in YYYY-MM-DD format
* @param int $l Level ID
*/
$sqlQuery = apply_filters('pmpro_reports_signups_sql', $sqlQuery, $type, $startdate, $enddate, $l);
$cdates = $wpdb->get_results($sqlQuery, OBJECT_K);
foreach( $dates as $day => &$date )
{
if(!empty($cdates) && !empty($cdates[$day]))
$date->cancellations = $cdates[$day]->cancellations;
else
$date->cancellations = 0;
}
}
// MRR & LTV
if ( $type === "mrr_ltv" && count( $dates ) === 1 ) {
$dummy_date = new stdClass();
$dummy_date->total = 0;
$dummy_date->months = 0;
$dummy_date->date = $dates[0]->date - 1;
array_unshift( $dates, $dummy_date ); // Add to beginning
}
?>
<form id="posts-filter" method="get" action="">
<h1>
<?php _e('Membership Stats', 'paid-memberships-pro' );?>
</h1>
<ul class="subsubsub">
<li>
<?php _e('Show', 'paid-memberships-pro' )?>
<select id="period" name="period">
<option value="daily" <?php selected($period, "daily");?>><?php _e('Daily', 'paid-memberships-pro' );?></option>
<option value="monthly" <?php selected($period, "monthly");?>><?php _e('Monthly', 'paid-memberships-pro' );?></option>
<option value="annual" <?php selected($period, "annual");?>><?php _e('Annual', 'paid-memberships-pro' );?></option>
</select>
<select id="type" name="type">
<option value="signup_v_all" <?php selected($type, "signup_v_all");?>><?php _e('Signups vs. All Cancellations', 'paid-memberships-pro' );?></option>
<option value="signup_v_cancel" <?php selected($type, "signup_v_cancel");?>><?php _e('Signups vs. Cancellations', 'paid-memberships-pro' );?></option>
<option value="signup_v_expiration" <?php selected($type, "signup_v_expiration");?>><?php _e('Signups vs. Expirations', 'paid-memberships-pro' );?></option>
<?php /*
<option value="mrr_ltv" <?php selected($type, "mrr_ltv");?>><?php _e('MRR & LTV', 'paid-memberships-pro' );?></option>
*/ ?>
</select>
<span id="for"><?php _e('for', 'paid-memberships-pro' )?></span>
<select id="month" name="month">
<?php for($i = 1; $i < 13; $i++) { ?>
<option value="<?php echo $i;?>" <?php selected($month, $i);?>><?php echo date_i18n("F", mktime(0, 0, 0, $i, 2));?></option>
<?php } ?>
</select>
<select id="year" name="year">
<?php for($i = $thisyear; $i > 2007; $i--) { ?>
<option value="<?php echo $i;?>" <?php selected($year, $i);?>><?php echo $i;?></option>
<?php } ?>
</select>
<span id="for"><?php _e('for', 'paid-memberships-pro' )?></span>
<select name="level">
<option value="" <?php if(!$l) { ?>selected="selected"<?php } ?>><?php _e('All Levels', 'paid-memberships-pro' );?></option>
<?php
$levels = $wpdb->get_results("SELECT id, name FROM $wpdb->pmpro_membership_levels ORDER BY name");
foreach($levels as $level)
{
?>
<option value="<?php echo $level->id?>" <?php if($l == $level->id) { ?>selected="selected"<?php } ?>><?php echo $level->name?></option>
<?php
}
?>
</select>
<input type="hidden" name="page" value="pmpro-reports" />
<input type="hidden" name="report" value="memberships" />
<input type="submit" class="button" value="<?php _e('Generate Report', 'paid-memberships-pro' );?>" />
</li>
</ul>
<div id="chart_div" style="clear: both; width: 100%; height: 500px;"></div>
<script>
//update month/year when period dropdown is changed
jQuery(document).ready(function() {
jQuery('#period').change(function() {
pmpro_ShowMonthOrYear();
});
});
function pmpro_ShowMonthOrYear()
{
var period = jQuery('#period').val();
if(period == 'daily')
{
jQuery('#for').show();
jQuery('#month').show();
jQuery('#year').show();
}
else if(period == 'monthly')
{
jQuery('#for').show();
jQuery('#month').hide();
jQuery('#year').show();
}
else
{
jQuery('#for').hide();
jQuery('#month').hide();
jQuery('#year').hide();
}
}
pmpro_ShowMonthOrYear();
//draw the chart
google.load("visualization", "1", {packages:["corechart"]});
google.setOnLoadCallback(drawChart);
function drawChart() {
var data = google.visualization.arrayToDataTable([
<?php if ( $type === "signup_v_all" ) : // Signups vs. all cancellations ?>
['<?php echo $date_function;?>', 'Signups', 'All Cancellations'],
<?php foreach($dates as $key => $value) { ?>
['<?php if($period == "monthly") echo date_i18n("M", mktime(0,0,0,$value->date,2)); else if($period == "daily") echo $key; else echo $value->date;?>', <?php echo $value->signups; ?>, <?php echo $value->cancellations; ?>],
<?php } ?>
<?php endif; ?>
<?php if ( $type === "signup_v_cancel" ) : // Signups vs. cancellations ?>
['<?php echo $date_function;?>', 'Signups', 'Cancellations'],
<?php foreach($dates as $key => $value) { ?>
['<?php if($period == "monthly") echo date_i18n("M", mktime(0,0,0,$value->date,2)); else if($period == "daily") echo $key; else echo $value->date;?>', <?php echo $value->signups; ?>, <?php echo $value->cancellations; ?>],
<?php } ?>
<?php endif; ?>
<?php if ( $type === "signup_v_expiration" ) : // Signups vs. expirations ?>
['<?php echo $date_function;?>', 'Signups', 'Expirations'],
<?php foreach($dates as $key => $value) { ?>
['<?php if($period == "monthly") echo date_i18n("M", mktime(0,0,0,$value->date,2)); else if($period == "daily") echo $key; else echo $value->date;?>', <?php echo $value->signups; ?>, <?php echo $value->cancellations; ?>],
<?php } ?>
<?php endif; ?>
<?php if ( $type === "mrr_ltv" ) : ?>
['<?php echo $date_function;?>', 'MRR', 'LTV'],
<?php foreach($dates as $key => $value) { ?>
['<?php if($period == "monthly") echo date_i18n("M", mktime(0,0,0,$value->date,2)); else if($period == "daily") echo $key; else echo $value->date;?>', <?php echo (($mrr = $value->total / $value->months) && $mrr != 0) ? $mrr : 0; ?>, <?php echo pmpro_getLTV($period, NULL, $mrr ); ?>],
<?php } ?>
<?php endif; ?>
]);
var options = {
colors: ['#0099c6', '#dc3912'],
hAxis: {title: '<?php echo $date_function;?>', titleTextStyle: {color: 'black'}, maxAlternation: 1},
vAxis: {color: 'green', titleTextStyle: {color: '#51a351'}},
};
<?php if ( $type === "signup_v_cancel" || $type === "signup_v_expiration" || $type === "signup_v_all" ) : // Signups vs. cancellations ?>
var chart = new google.visualization.ColumnChart(document.getElementById('chart_div'));
<?php elseif ( $type === "mrr_ltv" ) : // MRR & LTV ?>
<?php
//prefix or suffix?
if(pmpro_getCurrencyPosition() == "right")
$position = "suffix";
else
$position = "prefix";
?>
var formatter = new google.visualization.NumberFormat({<?php echo $position;?>: '<?php echo html_entity_decode($pmpro_currency_symbol);?>'});
formatter.format(data, 2);
var formatter = new google.visualization.NumberFormat({<?php echo $position;?>: '<?php echo html_entity_decode($pmpro_currency_symbol);?>'});
formatter.format(data, 1);
var chart = new google.visualization.LineChart(document.getElementById('chart_div'));
<?php endif; ?>
chart.draw(data, options);
}
</script>
</form>
<?php
}
/*
Other code required for your reports. This file is loaded every time WP loads with PMPro enabled.
*/
//get signups
function pmpro_getSignups($period = false, $levels = 'all')
{
//check for a transient
$cache = get_transient( 'pmpro_report_memberships_signups' );
if( ! empty( $cache ) && ! empty( $cache[$period] ) && ! empty( $cache[$period][$levels] ) )
return $cache[$period][$levels];
//a sale is an order with status = success
if( $period == 'today' )
$startdate = date_i18n(' Y-m-d' );
elseif( $period == 'this month')
$startdate = date_i18n( 'Y-m' ) . '-01';
elseif( $period == 'this year')
$startdate = date_i18n( 'Y' ) . '-01-01';
else
$startdate = '';
//build query
global $wpdb;
$sqlQuery = "SELECT COUNT(DISTINCT user_id) FROM $wpdb->pmpro_memberships_users WHERE startdate >= '" . $startdate . "' ";
//restrict by level
if(!empty($levels) && $levels != 'all')
$sqlQuery .= "AND membership_id IN(" . $levels . ") ";
$signups = $wpdb->get_var($sqlQuery);
//save in cache
if(!empty($cache) && !empty($cache[$period]))
$cache[$period][$levels] = $signups;
elseif(!empty($cache))
$cache[$period] = array($levels => $signups);
else
$cache = array($period => array($levels => $signups));
set_transient("pmpro_report_memberships_signups", $cache, 3600*24);
return $signups;
}
//
/**
* get cancellations by status
*
* @param string $period - Either a string description ('today', 'this month', 'this year')
* @param array(int)|string $levels - Either an array of level IDs or the string 'all'
* @param array(string) $status - Array of statuses to fetch data for
* @return null|int - The # of cancellations for the period specified
*/
function pmpro_getCancellations($period = null, $levels = 'all', $status = array('inactive','expired','cancelled','admin_cancelled') )
{
//make sure status is an array
if(!is_array($status))
$status = array($status);
//check for a transient
$cache = get_transient( 'pmpro_report_memberships_cancellations' );
$hash = md5($period . $levels . implode(',', $status));
if( ! empty( $cache ) && ! empty( $cache[$hash] ) )
return $cache[$hash];
//figure out start date
$now = current_time('timestamp');
$year = date_i18n("Y", $now);
if( $period == 'today' )
{
$startdate = date_i18n('Y-m-d', $now) . " 00:00:00";
$enddate = "'" . date_i18n('Y-m-d', $now) . " 23:59:59'";
}
elseif( $period == 'this month')
{
$startdate = date_i18n( 'Y-m', $now ) . '-01 00:00:00';
$enddate = "CONCAT(LAST_DAY('" . date_i18n( 'Y-m', $now ) . '-01' ."'), ' 23:59:59')";
}
elseif( $period == 'this year')
{
$startdate = date_i18n( 'Y', $now ) . '-01-01 00:00:00';
$enddate = "'" . date_i18n( 'Y', $now ) . "-12-31 23:59:59'";
}
else
{
//all time
$startdate = '1970-01-01'; //all time (no point in using a value prior to the start of the UNIX epoch)
$enddate = "'".strval(intval($year)+1) . "-01-01'";
}
/*
build query.
cancellations are marked in the memberships users table with status 'inactive', 'expired', 'cancelled', 'admin_cancelled'
we try to ignore cancellations when the user gets a new level with 24 hours (probably an upgrade or downgrade)
*/
global $wpdb;
$sqlQuery = "
SELECT COUNT( DISTINCT mu1.user_id )
FROM {$wpdb->pmpro_memberships_users} AS mu1
WHERE mu1.status IN('" . implode("','", $status) . "')
AND mu1.enddate >= '" . $startdate . "'
AND mu1.enddate <= " . $enddate . "
";
//restrict by level
if(!empty($levels) && $levels != 'all') {
// the levels provided wasn't in array form
if ( ! is_array($levels) ) {
$levels = array($levels);
}
$sqlQuery .= "AND mu1.membership_id IN(" . implode(", ", $levels) . ") ";
}
/**
* Filter query to get cancellation numbers in signups vs cancellations detailed report.
*
* @since 1.8.8
*
* @param string $sqlQuery The current SQL
* @param string $period Period for report. today, this month, this year, empty string for all time.
* @param array(int) $levels Level IDs to include in report.
* @param array(string) $status Statuses to include as cancelled.
*/
$sqlQuery = apply_filters('pmpro_reports_get_cancellations_sql', $sqlQuery, $period, $levels, $status);
$cancellations = $wpdb->get_var($sqlQuery);
//save in cache
if(!empty($cache) && !empty($cache[$hash]))
$cache[$hash] = $cancellations;
elseif(!empty($cache))
$cache[$hash] = $cancellations;
else
$cache = array($hash => $cancellations);
set_transient("pmpro_report_memberships_cancellations", $cache, 3600*24);
return $cancellations;
}
//get MRR
function pmpro_getMRR($period, $levels = 'all')
{
//check for a transient
//$cache = get_transient("pmpro_report_mrr");
if(!empty($cache) && !empty($cache[$period]) && !empty($cache[$period][$levels]))
return $cache[$period][$levels];
//a sale is an order with status NOT IN refunded, review, token, error
if($period == "this month")
$startdate = date_i18n("Y-m") . "-01";
elseif($period == "this year")
$startdate = date_i18n("Y") . "-01-01";
else
$startdate = "";
$gateway_environment = pmpro_getOption("gateway_environment");
//build query
global $wpdb;
// Get total revenue
$sqlQuery = "SELECT SUM(total) FROM $wpdb->pmpro_membership_orders WHERE status NOT IN('refunded', 'review', 'token', 'error') AND timestamp >= '" . $startdate . "' AND gateway_environment = '" . esc_sql($gateway_environment) . "' ";
//restrict by level
if(!empty($levels) && $levels != 'all') {
$sqlQuery .= "AND membership_id IN(" . $levels . ") ";
}
$revenue = $wpdb->get_var($sqlQuery);
//when was the first order
$first_order_timestamp = $wpdb->get_var("SELECT UNIX_TIMESTAMP(`timestamp`) FROM $wpdb->pmpro_membership_orders WHERE `timestamp` IS NOT NULL AND `timestamp` > '0000-00-00 00:00:00' ORDER BY `timestamp` LIMIT 1");
//if we don't have a timestamp, we can't do this
if(empty($first_order_timestamp))
return false;
//how many months ago was the first order
$months = $wpdb->get_var("SELECT PERIOD_DIFF('" . date_i18n("Ym") . "', '" . date_i18n("Ym", $first_order_timestamp) . "')");
/* this works in PHP 5.3+ without using MySQL to get the diff
$date1 = new DateTime(date_i18n("Y-m-d", $first_order_timestamp));
$date2 = new DateTime(date_i18n("Y-m-d"));
$interval = $date1->diff($date2);
$years = intval($interval->format('%y'));
$months = $years*12 + intval($interval->format('%m'));
*/
if($months > 0)
$mrr = $revenue / $months;
else
$mrr = 0;
//save in cache
if(!empty($cache) && !empty($cache[$period]))
$cache[$period][$levels] = $mrr;
elseif(!empty($cache))
$cache[$period] = array($levels => $mrr);
else
$cache = array($period => array($levels => $mrr));
set_transient("pmpro_report_mrr", $cache, 3600*24);
return $mrr;
}
//get Cancellation Rate
function pmpro_getCancellationRate($period, $levels = 'all', $status = NULL)
{
//make sure status is an array
if(!is_array($status))
$status = array($status);
//check for a transient
$cache = get_transient("pmpro_report_cancellation_rate");
$hash = md5($period . $levels . implode('',$status));
if(!empty($cache) && !empty($cache[$hash]))
return $cache[$hash];
$signups = pmpro_getSignups($period, $levels);
$cancellations = pmpro_getCancellations($period, $levels, $status);
if(empty($signups))
return false;
$rate = number_format(($cancellations / $signups)*100, 2);
//save in cache
if(!empty($cache) && !empty($cache[$period]))
$cache[$period][$levels] = $rate;
elseif(!empty($cache))
$cache[$period] = array($levels => $rate);
else
$cache = array($period => array($levels => $rate));
set_transient("pmpro_report_cancellation_rate", $cache, 3600*24);
return $rate;
}
//get LTV
function pmpro_getLTV($period, $levels = 'all', $mrr = NULL, $signups = NULL, $cancellation_rate = NULL)
{
if(empty($mrr))
$mrr = pmpro_getMRR($period, $levels);
if(empty($signups))
$signups = pmpro_getSignups($period, $levels);
if(empty($cancellation_rate))
$cancellation_rate = pmpro_getCancellationRate($period, $levels);
//average monthly spend
if(empty($signups))
return false;
if($signups > 0)
$ams = $mrr / $signups;
else
$ams = 0;
if($cancellation_rate > 0)
$ltv = $ams * (1/$cancellation_rate);
else
$ltv = $ams;
return $ltv;
}
//delete transients when an order goes through
function pmpro_report_memberships_delete_transients()
{
delete_transient("pmpro_report_mrr");
delete_transient("pmpro_report_cancellation_rate");
delete_transient("pmpro_report_memberships_cancellations");
delete_transient("pmpro_report_memberships_signups");
}
add_action("pmpro_after_checkout", "pmpro_report_memberships_delete_transients");
add_action("pmpro_updated_order", "pmpro_report_memberships_delete_transients");
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